The enemy can win. If we want to Changjiang, we should analyze the "front wave". In the search engine, the competitor is our front wave, if we want to surpass them, the rank is more forward, must have the merit which surpasses them. I would like to share the following from the master to steal division from the analysis of competitor operations:
A detailed analysis of the domain name
It is necessary to view the history of a competitor's domain name, from which you can observe whether the domain name belongs to a site from beginning to end. It is obvious that the domain name on the map has been replaced, from free information to the classic quotations, and the time has also been transferred from 2011 onwards. That is to say now this classic quotes with the original domain name time advantage, as well as some weight inheritance. But also has its own disadvantage, that is, the former chain to a large extent are categorized into the category of the outside of the garbage chain.
Second, the homepage of the tag analysis
A good site will have a good home page tag, analysis of the homepage of the label can be a large degree of understanding of the site's keywords and the general content. The above title writing or rendering the previous search engine hobby, in the limited number of words and so on, as much as possible to write some keywords. However, for the current search engine algorithms, not necessarily. is usually based on the main keyword again with the name of the site to construct the title of the home page, there is a saying that more than the keywords will spread the site assigned to the weight of each keyword, this argument actually has some truth, but I think the main page title is more consistent with the search engine requirements.
Third, the structure of the URL analysis
Search engines like static URLs, and want a more shallow form, so most people will know how to use static or pseudo static to cast search engines, but some people are structurally negligent. such as this competitor's URL level:
The layering of years and days can be a clear distinction between the date of the article, but there is no need to divide the years into two layers, as long as a layer can, such a layering is undoubtedly the site can give a breakthrough in a port.
Iv. the analysis of the Friendship link
Links to improve the site of the PR has a great role, this we all understand. In addition to PR, friendship links can also play a good role in keyword rankings and can increase the weight of the site. So in the link link we will not lag behind, and in the addition of links, to control the number of friends chain and maintain the quality and relevance of the friend chain.
The distribution and form of the outer chain
Outside the chain for the emperor A word can imagine the importance of the chain for a site. and analysis of competitors outside the chain distribution, you can clearly know the opponent's outside the chain of resources and where are published, as to leave the form of the link is still necessary to observe. If the competitors are mainly in quantity, then there is no fear of the chain of rubbish. We follow the chain to quality-oriented, and then in different forms of text construction, distributed in the relevant fields of different sites. If the opponent's chain quality is also good, then spelled is the resources and executive power.
Master is a veteran in SEO, although not the master, but I think the teaching method is more practical. This article by the classic Quotations http://www.qqsopu.com original, reprint please keep the link.