Analyzing the three development trends of mobile search in the future

Source: Internet
Author: User

With the siege of the foreign Apple Android, the rise of the domestic millet handset, let us have to internet the next spring on the mobile network. and the development of mobile networks also brought about the development of mobile search. According to statistics, the current search traffic is already one-fifth of the traffic is from mobile search. And as it continues to grow, this data will continue to multiply. And the increase of the transfer of search traffic for our optimization staff is an opportunity is a challenge, the future optimization will be more difficult, because we have to face a variety of mobile search. So why is mobile search moving toward diversification? The author simply shares the trend of three-point future mobile search

One: The trend of mobile search language

  

Last year's most popular phone was iphone4s, and Apple launched a voice-service software Siri. This voice service function we can say that turn the Apple phone in our hands into a robot that will understand you. We can directly through the voice to interact with the mobile phone, we can conduct weather queries, search queries and so on functions. Of course, as its rival Google's Android system is not to be outdone, but also in the development of their mobile phone assistants. The voice of the mobile phone more and more popular, and with its convenience, we do not have to like in the past to the small keyboard input, as long as the phone to say we want to search the keyword can get search results. The author thinks that the future speech search will also become one of the main forms of our search.

II: Mobile Search Fragmentation trends

  

Although mobile devices have grown more mature than they were in the past, they are relatively diverse. But it also triggers a mobile search trend that we have to face. That is the tendency for mobile search to become fragmented. We found that the main mobile devices now include ordinary mobile phones, smartphones and tablet devices. If you carefully analyze these three search results, you will find that their search results are a certain difference. And the search results page for these devices differs from our desktop search results. We have to face the problem of fragmentation of mobile search. This will also be another challenge for our optimizer, and we need to use different optimization strategies on different platforms.

Third: Mobile search personalization, localization trends

  

The Personalization and localization of search has always been the goal of search engine development. This can provide more information that matches the search purpose of the searcher. As Google launches a list of products such as encrypted search, Google +, spyw, and so on, we also have to say that Google is moving towards personalization. For mobile search, the future development trend is no exception, mobile search will become more personalized and localized, mobile search results will be based on the search location of different searchers, search preferences, social information, etc. to provide different search results.

On the whole, the development of mobile search is the seoer we can not ignore a future decision success or failure of the market, which is not only an opportunity for us, but also a challenge. Reasonable formulation of our optimization strategy to deal with the future trend of mobile search will make your site to develop better. This article by 25 years old with what eye cream good http://www.gancu.net/compose, reprint please keep source.



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