Baidu auction One-stop promotion platform is coming online

Divergent views, since last year, Baidu K station, there are some voices said that Baidu's business is affected, so to be adjusted to restore the loss of large and static. Think carefully, of course, for this reason. The decline in performance, of course, to adjust. The most direct reason for the impact of these is the user word. User experience makes Baidu hurried adjustment, so that this year's 2013 spark program proposed. Because Baidu has paid attention to the importance of the user experience. You might say, "How do you know?"

Baidu to adjust the search engine algorithm, but also in the adjustment of the above business. Because the adjustment of Baidu algorithm is ultimately for his business services. Baidu bid from last year's Baidu Network Alliance to open the audience marketing 3.0 times, Baidu Search promotion of the trail and concessions page, Baidu search promotion, etc., to today's high-profile announcement of a one-stop platform to promote the launch of the line.

Just asked me to work in Baidu friend, stating that the day can be formally used the so-called very powerful one-stop platform.

Baidu auction One-stop platform, one-stop management now Baidu's main business: Search and promotion and Network Alliance promotion, including search promotion and also include PC-side search engine promotion and mobile search engine promotion, Network Alliance promotion including PC End Network Alliance promotion and mobile Network Alliance promotion.

Baidu launched the one-stop platform for the ultimate goal or make more money, more straightforward, indeed. Originally just very ordinary a backstage, may slowly some details change, but now the management platform is really not enough very convenient management now Baidu bidding all products business. And now Baidu bidding management platform is more chaotic, fuzzy. This is also a convenient user experience, make more money. So it's important to say the user experience.

The characteristics of one-stop promotion platform:

1. One-stop management: No longer like the original as frequent frequent switching product entry, what verbose account password, one-stop management Baidu bidding all products.

2. Account Exchange: You only have Baidu bid any one product account easily open other products, exchange times.

3. Unified funds: The original Baidu bid each product has a pool of funds for each product, need to transfer, etc., very troublesome. Now the unified management of all product pools, daily budget control, the user experience has indeed increased significantly.

4. Multi-account management: An account management specialist created for multiple account users.

But at present, Baidu Big customer still does not support Baidu to bid a one-stop promotion platform.

Simple analysis to this, suddenly will continue to pay attention to share with you!