Baidu new tool: Search engine friendly degree calibration tool

The author this afternoon in the login Baidu Webmaster Platform (sitemap.baidu.com), On the left side of the XML data format Instance button. Baidu added a tool: Search engine friendliness Check tool. Baidu's explanation for the tool: Format specification clearly HTML writing can help search engines better and more effectively crawl your site. This tool can help you detect if a Web page is friendly enough for a search engine. The author with the expectation of the mood of its responsible for the Qilu talent Network detection, see whether from the results to get some suggestions conducive to web site optimization, the following is a screenshot of the test results:

　　

As you can see from the information above, Baidu lists 6 projects,

1, the length of the URL placed in the first place, it is clear that the maximum length of the URL is not more than 255byte.

2, static page parameters, static page using dynamic parameters, will cause spiders to repeat crawl, increase the workload of spiders.

3, meta information to improve the degree of detection, said that the lack of keywords and description may have a certain impact on the display and ranking of web pages, suggesting that webmasters still can not relax the optimization of these two labels.

4, the image of the alt information detection, indicating that the addition of this property can make users more easily detected. The alt attribute of the picture can be used as one of the parameters to match the user's search keyword, so the webmaster should also design the ALT attribute of the picture to guide the user to arrive.

5, frame information detection, clearly indicated that the frame label will cause spiders to crawl difficult, so webmasters try not to use the label.

6, Flash text confidence detection: Add the description of the Flash file can let spiders understand the content of the Web page. We have been very clear that the search engine is not friendly flash, and now it seems that Baidu is also a reasonable direction of adjustment, for Flash files, as long as we increase the reasonable text description, Baidu will be recognized.

The author examines the Web page's HTML code for the two problems found in the tool detection, and does exist the deficiencies mentioned in the paper, which seems to need to be optimized. From the given test items to see, the number is not much, but more practical, it can help the webmaster to the Web page of the HTML code optimization adjustment.

Search engine friendliness to the introduction of the tool, indicating that Baidu's website optimization work gradually recognized. Since last year, Baidu published search engine Optimization Guide can also be seen, Baidu's attitude towards the optimization is changing, of course, the introduction of optimization guide is also to improve the efficiency of the search engine spiders, webmasters are doing this, will naturally save the spider's workload, improve efficiency. In short, Baidu launched search engine friendly degree of verification tool, webmaster will be a good news.