Baidu to launch the punishment of the way to combat domain name trading phenomenon

July 19, Baidu official platform issued a notice: Sell two level domain name or directory for cheating will implicated the whole station statement, the meaning of this announcement is to fight the sale of two domain name phenomenon, the main object is some news class site, these sites often sell two class domain name or directory, in many Webmaster class forum can see, This is a long-standing phenomenon. In fact, this kind of situation is also a kind of trading links, from the Green Luo algorithm to the 2.0 version, Baidu's determination to combat link trading has not changed. And recently Baidu pointed to the news class sites, these sites sell soft wen, but also the sale of links. Baidu encountered this situation may only be two domain name or directory to reduce the right, or delete all of its included, but the main domain name is not much impact, and now Baidu has launched the punishment means. Then the main domain name will also agree to be punished, for this kind of punishment, the author has several ideas, I do not know you have any views.

First: Baidu's move indicates a kind of attitude

For Baidu, the crackdown on the link between the sale of the phenomenon seems to be urgent, Baidu move to show such an attitude, friendship link trading, soft link trading, all kinds of hanging black chain phenomenon must be curbed, the formal industry site to do optimization, want to cheat is tantamount to suicide. Opportunistic SEO thinking obviously can not exist, the practical starting from the content, from the user is the king, a short-lived ranking of the site does not have much meaning, do not always think Baidu can't catch me, this mentality is to buy lottery mentality, the risk is too big. Baidu algorithm is constantly updated, plus webmaster tools are also constantly upgraded, Baidu to the webmaster industry or SEO industry for the shuffle again and again, link cheating, garbage content will gradually disappear after all, stationmaster are dependent on Baidu to survive, have to pay more attention to Baidu's new dynamic. The enemy is victorious!

Second: Local news class site facing a shuffle

Green Luo algorithm 2.0 start on the News class site, the first step is to crack down on the soft text trading phenomenon, the second step is the level two domain name trading phenomenon, these for news type site impact is relatively large, especially in many local news site. I guess those large news site Baidu is not easy to move, and for small and medium news sites, if the pure in the sale of two-level domain name or directory phenomenon, then Baidu will certainly Shajijinghou. Local news site is sure to face a shuffle, as a news site operators, whether the early already have psychological preparation, timely to adjust to avoid harm. Stop buying and selling two domain names, do not risk the body, for those who are going to buy such links friends, presumably should also be more convergence, buy links the same risks are not small. Unless you are very experienced in this, or the author is advised you to be cautious, can not take the customer's website jokes, of course, do their own experiments can be.

Third: Whether the punishment method is too strict

Class two domain name or directory cheating will be related to the main domain name, such a punitive means is not a bit harsh, should be given a warning, such as a site of a cheat in the page, the nature of the inside page to remove from Baidu, or the ranking of this page all off. Then if this site continues to have the phenomenon of cheating inside the page, then you can give the corresponding punishment, not only on such an inner page, but also the main domain name to be punished. This will give the site a new opportunity to make amends, and now Baidu has a message hint tool, can also facilitate everyone to check their own website whether there is suspicion of cheating, two-class domain name trading phenomenon has a long history, so want to really to deal with this bad phenomenon, Baidu can only under ruthless hands, at least to give those people a go. But to fundamentally curb the link trading market, this is a long time, at least I personally how to understand, no matter how to expect Baidu can really let the link market collapse, so we do white hat seo is easier.

Baidu's goal is to purify the Internet environment, or for its own interests to hit the SEO industry? This delicate relationship must own Baidu most clearly, of course, as the boss of domestic search, Baidu is always in the face of each competitor, for example: 360 search, Sogou and so on. Baidu's every move is affecting our hearts, rely on Baidu to survive us, sometimes only passively accept, but the competition for us is advantageous, the relationship between search engine and SEO is interdependent, good the author on the chat so much, welcome to add my Q exchange experience and experiences!

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