Google released a mobile geographic location awareness service called latitude yesterday, which can help users use mobile phones to get location information from friends. Google Latitude is a major action for the mobile social network that has just started. Our question is, Will Google dominate the mobile social network and become the killer of all competitors?
Will Google Latitude become a de facto standard for mobile social networks?
With the rise of mobile apps, applications such as brightkite and loopt are entering the best environment. These applications allow friends to share messages, photos, and other information in the mobile status. Based on Mobile apps or text message services, these mobile networks provide a framework that associates people with their locations.
However, it remains unknown whether the mobile social network can be used. Studies show that the social networks that most people access are services such as Facebook and MySpace, rather than mobile networks. Building a new set of friends and networks on the mobile network is not convincing to many people.
Because there is no simple way to integrate yourself on MySpace with Facebook
The circle of friends has been transplanted to the mobile network. Currently, there are only sporadic users in the mobile social network, and users or tech geeks who like it. However, mobile networks still have the potential to break through and attract a large number of users because
The Network provides some unique services, which is a good sign. Before modern mobile computing, it is impossible for people to know who they are and who have been there.
The potential of Google to dominate this market
Now that Google has entered this market, this market has almost never been passive, and we have to consider the upcoming impact of Google. How will small mobile social network operators survive. Google was originally the mainstream in the market, and Google Latitude was just reported by Wall Street Journal. Any user interested in mobile social networks will undoubtedly be put into Google's arms. (Imagine if it was an unknown small company that suddenly launched chrome and Android, could it immediately attract so many users? -Translator)
However, for small users who are already comfortable with small service providers, the sudden appearance of such a giant thing like Google may make them feel scared and may feel that Google has intruded into all aspects of their lives, however, can this fear of Google prevent users from withdrawing from their current service providers?
Martin may, founder of brightkite, believes that Google is not enough to threaten their services. He said
Brightkite, our main service is to associate you with people around you that you don't need to know, while Google Latitude
It is to let you know where your friends are currently. In terms of function, it is nothing more than sharing the longitude and latitude information of your friends. However, may admitted that this is not static.
Wait... my real friends are not on Google.
The most strange thing about mobile social networks is the main service providers of social networks, but Facebook and MySpace have not entered. Why do they not add certain mobile services to existing services?
Our friends in reality are on Facebook or MySpace rather than Google, and our circle of friends on Google is limited to those sporadic
Gmail account, our RSS
Subscribe to readers and our blog readers who want to share information with us and share our blog, but they are not our real friends. Since they are not, why should we share location information with them.
Those people we really want to connect to, those real friends, family members who are not in Google
Circle of friends. No matter which mobile social network is selected, you will only see a small part of the social network. The real mobile social network must be able to bring together all our main friends, including reality
Friends, family members, or colleagues who are not involved in an existing social network have to join the group one by one using their mobile phone numbers.
International Source: http://www.readwriteweb.com/archives/did_google_just_kill_all_the_other_mobile_social_networks.php
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