Channel customization: A new opportunity for personal website to build up

Personal website

"I didn't expect to have so many roles in the Channel customization!" received the Ad League email small Chen straight marvel. Originally, since he inadvertently participate in the customer's channel customization activities, advertising Alliance email and request to negotiate the flow of the purchase of the strange QQ has come, so his personal home page let him a modest earn a sum.

Participate in the channel customization, the personal homepage building content Enrichment, update timely, let Xiao Chen's personal homepage flow rapidly increase. Flow statistics software shows that small Chen Personal homepage Browsing volume has an obvious take-off point, and that Take-off point and small Chen custom time coincide. Before the custom channel, the daily browsing volume is only about 100, and after the custom channel, the flow is a straight upward trend, until the current breakthrough 5000 people, the number of IP has also been rising, showing that there are constantly unfamiliar IP to become old users. His friend Ammy said, the original 1-month browsing 1, 2 times, now every day to browse 3, 4 times, because there is a connection up, found that it has a lot of practical life information, such as part-time, looking for work, second-hand market, they have also bought a second-hand MP4 through the homepage.

and Chen Personal homepage of the traffic analysis shows that its user group characteristics and notebook franchise store customer base, browse volume also meet the needs of notebook franchise stores. "It made it a success in getting an ad for a laptop franchise," said the advertising federation. According to the Advertising Federation's traffic statistics, Xiao Chen's personal homepage Daily browsing volume broke through 5000 people, also presents the growth trend, moreover from the IP view, the browsing individual most comes from the well-known enterprise and the university, belongs to the new electronic product consumer's mainstay, the website construction, he constructs own notebook knowledge column. So when we recommend the homepage of Xiao Chen to the notebook merchant, there is a merchant to see the flow analysis feel very suitable. ”

The network is one kind of information dissemination channel, needs to have the rich practical information to be recognized, the channel customization for the limited ability personal website provides a convenient quick content construction way, the industry related personage says. Sina, Sohu and other network pioneer never satisfied the status quo, but from the news to the community to the blog, constantly with the times to launch new channels. The purpose of this continuous construction is to make itself more consistent with the needs of users, attract more traffic, in the network market to stabilize the leading position. Although the business nature of the personal site is lighter, but there are a large number of people want to make money through this, to achieve this goal, it must be built to meet the needs of users, so that users will be pushed out to meet the needs of advertisers. Participate in some website channel custom personal website, can let the personal homepage in the professional person's work automatic renewal, is a convenient and quick construction way, but the life classification information, also belongs to the big attraction kind of information, The famous American classified information website craigslist.org has become the most successful network business representative, a 20-person web site has tens of millions of dollars per year of revenue.

Because of the channel customization to the construction of personal sites, participation in customized small webmaster rapid increase, the corresponding launch of the channel customization activities of the site also showed an increase in the trend. Customer gathered information shows that the small stationmaster who applies for custom to gather every day to 100-200 of the speed increment; Currently, there are nearly 3,000 websites that have launched channel customization activities.

It is reported that Xiao Li has applied for a new domain name, after a simple construction to participate in the customer's channel customization activities, this time he made more elaborate, only to pick a carpool, job search, second-hand market, such as meet their needs of the category, the purpose is more concise to meet the needs of friends.