Data survey: Google's personalized search for most people with a negative attitude

Earlier this month, the market Data survey tool provider ask Your Target Market (SYTM), an agency that surveyed 400 American adults about personalized Google searches. Today, it publishes its findings. We analyze the findings to find that most respondents are ambivalent or are completely dissatisfied with Google's new personalized search.

The first survey question is about the search engines that are used primarily by respondents.

　　

Data from: Sytm

From the data we can see that Google's market share is very high.

Then the second question is about the respondents ' attitude toward personalized search and Google +.

Do you like personalized searches based on your past search and information on social networking sites?

　　

Data from: Sytm

We can see that there are only a few positive attitudes towards this issue. But obviously we can see that the majority (84.5%) of the search results are contradictory or not, and 45% of those surveyed said they didn't want all the results to be personalized. So the people who hold the negative attitude take up the dominant position.

Two additional investigative questions were raised regarding Google+,aytm:

Do you use Google +?

In the first question, 19.3% of respondents answered "Yes," while 20.3% said they did not actually use the Google + account, and 60.4% said they did not have a Google + account or did not know what it was.

If you knew that Google + would affect your search results, would you prefer to use Google +?

For this question, 7.5% of respondents said "yes" and they would be more likely to use Google +. But 44.4% of respondents said "no" and 48.1% said "maybe".

We need to point out that although this is a small survey, but he is also an important observation, from the survey we can see that respondents for personalized search are negative attitude. These respondents ' attitude toward search will affect Google's search for new directions. This article by the data http://www.05idc.com edit, reprint please keep the source.