Determine the overall style and creative design of the website

The overall style and creative design of the website are the most desired and difficult for webmasters to learn. The difficulty is that there is no fixed program that can be referenced and imitated. It is impossible for anyone to design a website with the same theme. When we say: "This site is cool and has a personality! "So what makes you think cool? What is the difference between it and general websites? This article tries to explain in the simplest language:
1. What is style and how to establish a website style?
2. What is creativity and how to create it?
● Style is abstract. It refers to the overall image of the site to the viewer's comprehensive feelings.
This "overall image" includes the site's CI (logo, color, font, and slogan), layout, browsing mode, interaction, text, tone, content value, and meaning, site honors and many other factors. For example, we think NetEase is approachable, Disney is lively, and IBM is professional and serious. These are the different feelings of websites.
The style is unique and is different from that of other websites. Or color, or technology, or interactive means, allows visitors to clearly distinguish this is unique to your website. For example, the New Century Network (Www.century.2000c.net.
Style is human. The appearance, content, text, and communication of a website can summarize the personality and emotions of a website. It is gentle and elegant, persistent and enthusiastic, lively and changeable, and laissez-faire. Like those in poetry, you can use your personal character to compare your site.
The difference between a style website and an ordinary website is that what you see on a common website is the information piled up together. You can only describe it with rational feelings, such as the size of the information and the browsing speed. However, after you browse a website with a style, you can have a deeper level of perceptual knowledge. For example, the website is tasteful, amiable, a teacher, and a friend.
After reading the above description, you may still be vague about the style. In fact, the style is just one sentence: different!
How to establish a website style? We can take the following steps:
First, be sure that the style is built on valuable content. A website has a style but no content. It is like a bag of grass embroidered with pillows. It is like a arrogant but uncertain person. First, you must ensure the quality and value of the content. This is the most basic and unquestionable.
Second, you need to thoroughly understand what you want the site to impress people. We can clarify the ideas from these aspects:
1. If you use only one sentence to describe your site, it should be :_____________
Reference answer:
Creative, professional, technical, aesthetic, and impact
2. When you think of your site, you can think of the following colors :________________
Reference answer:
Red with enthusiasm, blue with fantasies, and golden color with wisdom
3. When you think of your site, you can think of the following picture :________________
Reference answer:
A Morning Post, a Ferrari sports car, crowded squares, grocery stores
4. If the website is a person, his personality is :________________
Reference answer:
Mature middle-aged people, wild and unrestrained cowboy, confident and honest entrepreneurs
5. As the webmaster, what do you want to give the impression :____________________
Reference answer:
Dedication, earnest investment, deep, responsible, pure, straightforward, Lady
6. Use an animal to compare your website to the following :__________________
Reference answer:
Cat (mysterious and Noble), e (sharp eyes), Rabbit (smart and sensitive), Lion (confident and prestige)
7. The difference between you and other websites is :__________________
Reference answer:
Reliable, fastest information, and convenient communication,
8. How do visitors feel about communication and cooperation with you :______________________
Reference answer:
Teachers, students, colleagues, friends, and elders.
You can enter an answer by yourself, and then ask other users to enter the answer. The comparison results will show you the current gaps, weaknesses, and areas for improvement on your website.
Third, after clarifying your website impressions, we began to work hard to establish and enhance these impressions.
After the "quantification" of step 2's impressions, you need to find out the most distinctive things that best reflect the website style. It also focuses on strengthening and publicizing the website's characteristics. For example, review the website name, domain name, and topic name again to see if they match this individual character and whether they are easy to remember. Check whether the standard color of the website is easily associated with this feature, whether it can reflect the website's character, and so on.