Do marketing require "Empty City Planning" tactics?

Source: Internet
Author: User

The "empty city plan" Cut Wei from Zhuge Liang. When Sima Yi was in the battle of the Street Pavilion, all the troops were dispatched. There were less than a few hundred soldiers left by him. Zhuge Liang stayed in the empty city alone, in the face of the pressure of Sima Yi's 0.15 million army, they ordered the city to open the gate, sit on the city building alone, caw the guzheng, and play a solo song "mountain flow" to scare the story of Sima Yi's 0.15 million army. Many people are familiar with it, the significance presented by the "empty city plan" is different from each other. <? XML: namespace prefix = o ns = "urn: Schemas-Microsoft-com: Office: office"/>

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The first point of perception: If Zhuge Liang is not Zhuge Liang, can it create such a miracle as an empty city plan? If Zhuge Liang abandoned the city and ran away at this time, the 0.15 million army would surely catch up and capture it, and history would inevitably change, you can't escape from hard work, so you have to fight for it. This is the so-called hero.

Second perception: the success of the "empty city plan" stems from Zhuge Liang's understanding of Sima Yi and Sima Yi's understanding of ZHUGE Liang. Sima Yi knows that Zhuge Liang is cautious in his life and cannot do such a dangerous thing, zhuge Liang also knows that Sima Yi knows that he is cautious throughout his life and cannot do such a dangerous thing. Only in this way will he be able to do such a dangerous thing, and then there will be a "empty city plan" legend. Assuming that he has sent a reckless hacker, there will be no such profound thinking, no "empty city plan", and no more.

The third point of sentiment: Hero: The old saying has the cloud: The time is the hero, the time is the hero, and the word "the hero" has always been respected by everyone. However, when is the hero under what circumstances? From Zhuge Liang's point of view, it should be the full power in the time of crisis. Why is there a time of crisis? Obviously, one person cannot cope with it, even if it is a hero-style talent, I recognize that the emergence of heroes must be a sound organization and system. The system construction is a long-term process. In this process, the incentive mechanism is very precious, creating a team that knows right or wrong, has rewards and punishments, and attaches importance to speed should be implemented to the end, be pragmatic to the end, think of my courses, <execution, win in communication, the importance of building a corporate culture system for enterprise development.

Fourth point of perception: Strategy and PK tactics. "empty city plan" is a battle rather than a war. The emergence of "empty city plan" is caused by the unauthorized change of troops by Ma Zhe, the victory of the "empty city plan" campaign does not mean the victory of the war. The strategy is perfect, the implementation is not in place, everything is zero, stick to the street pavilion, and keep the grain and grass path as a strategy. The "empty city plan" is only a force-stop, helpless tactics.

Fifth point: when reviewing the current situation, we forgot a person, Sima Yi. At that time, the enemy of Wei Guo was Zhuge Liang. If Zhuge Liang was captured alive, the state of Shu was settled. Under the current national conditions, after Sima Yi's return to the country, he will surely recall his military power, and there will be no such thing as the days when there will be no later history of Sima Yan's establishment of Jin. When Sima Yi saw Zhuge Liang's helpless tactic "Empty City Plan", he ordered the troops to leave for camp in 30 minutes, zhuge Liang lost his street stand because of pain. After tears and tears, he consciously used improper employment. The figure above shows LIU Yu, a self-downgrading Level 3. As the general manager at that time, he knew that the Street Pavilion was so heavy, in fact, Liu Bei, the chairman of the board, told Zhuge Liang that his words could not be used before he died. However, if Zhuge Liang was still in use, he would not be able to drop down. I think if Zhuge Liang had set his affinity for the three armies, if I refuse to resist Sima Yi, the sword refers to the Qingliang customs and enters the Central Plains of the People's Republic of China. It's just a matter of time!

It is worth noting that the "Empty City" strategy is either tactical or helpless. It must be successful. When the strategic direction is biased, tactics will stand out in individual wars, this is the so-called hero. Just as an enterprise cannot do everything when it is small, it is now using such tactics to do a good job in the regional market and rapidly expand and occupy more markets through the channel of Qizheng, "in the Central Plains, the world is settled! ".


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