What are anchor text, hyperlink, and text link? Any external chain publisher must be exposed to the three concepts: anchor text, hyperlink, and text link. If you observe them carefully, you will find the same and different points of the three.
The three types of links, including the anchor text, hyperlink, and text link, are used to increase the weight and ranking of websites. However, because of their different forms, their effects vary, the following uses stainless steel pipe fittings as an example to describe their respective forms.
The anchor text is a type of hyperlink, because both clickable text and clickable links are hyperlinks. In a broad sense, clickable images, emails, and so on all belong to hyperlinks. However, within the scope of the external links, only clickable text or URLs are called hyperlinks. You can use target = "_ blank" and strong to change the appearance, color, and opening method of a hyperlink.
Next, let's talk about the effect of these three links.
Starting from text links, text links increase the weight of websites. In Baidu, text links are called related domains (using domain indication to search ), although it has been proved that text links can attract crawlers, the effect is far from Hyperlink and the anchor text effect is good. Another advantage of text links is that published websites are less likely to be filtered and are not easily deleted.
In addition, hyperlinks greatly increase the probability of attracting spider crawlers and the weight of the target website compared with text links. In addition, hyperlinks are less likely to be filtered, the benefits of being easily deleted are certainly more likely than text links.
The anchor text, the most effective form of link in the external chain, has three main effects: attract the spider, increase the weight, and improve the keyword ranking. Of course, it also includes guiding the visitor to click (Hyperlink also plays this role). Compared with the above two links, the anchor text has an effect that Seo requires very much: To improve the keyword ranking. If the published website is a, the link directs to the target website is B, and the text in the anchor text is "Seo", the hyperlink is that a says B is a good website, then, the anchor text is a saying that B is an excellent website in the SEO field.
Conclusion: although there are differences in the effect of the three forms of external links: anchor text, hyperlink, and text link, here, we 'd like to remind you that during the release process, all three links should be published as much as possible. Do not release only one link, because the external links must be diversified. Only the entire Internet contains many different websites (of course, the best in the relevant industry) and various forms of praise for you, your website will become one of the top websites.
Before talking about the differences between an anchor text link and a URL link, let's talk about what is an anchor text link and a URL link. The anchor text link adds a hyperlink to our own keywords. Click this keyword to directly access our website. The URL link is to leave our website on others' websites, you can click this URL to access our website. Another way is to leave a URL, but you cannot click it to access our website. We will not discuss this URL. The following describes the differences between the anchor text link and the URL link.
In terms of optimization, the difference between the anchor text link and the URL link is nothing more than the difference between the website anti-link and keyword ranking. The following describes the differences between these two aspects:
I. Difference in anti-chain
We often pay attention to the reverse links of our websites when doing seo. Generally, we query our websites through Yahoo anti-chain and Baidu domain (related domain.
1) if the link of the anchor text is indexed by Yahoo, the anchor text link can be queried through Yahoo anti-chain. If this anchor text link is indexed by Baidu, we cannot query through Baidu domain.
2) if we have made a URL link indexed by Yahoo, We can query it through Yahoo anti-link. If this URL link is indexed by Baidu, we can also query through Baidu domain.
Therefore, the link of the anchor text can increase the number of Yahoo anti-links on our website, but cannot increase the number of Baidu domains. The link can increase the number of Yahoo anti-links on our website, you can also increase the number of Baidu domains.
Ii. Differences in keyword ranking
If the ranking of keywords is different. We can use numbers to illustrate the difference between Baidu rankings. Suppose we have made a link to the anchor text: for example, we are using the keyword "Amway Nutrilite". If this external link is indexed by Baidu, if Baidu gives this link a weight of 5, the ranking of this external link to the keyword "Amway Nutrilite" may be 4, other Keywords of our website may be ranked by 1.
The following describes the effect of URL links on Baidu's ranking. Some people say that URL links can only increase Baidu's weight, but cannot increase Baidu's ranking. In fact, I don't agree with this idea. If the weight of a website increases, the ranking will naturally increase. We still use numbers to explain: assume that the URL link we made is indexed by Baidu, and the number that Baidu gave to this link is also 5. Assume that our website has made a total of five keywords, the link is evenly allocated to these keywords. The keyword "Amway Nutrilite" may get 1.
Use the preceding description. We can easily see the difference between an anchor text link and a URL link. If the keyword "Amway Nutrilite" needs to reach 100, it will be sent to the Baidu homepage. No matter whether we make a URL link or an anchor text link, we only need to make it up to 100.
What is a URL without a hyperlink in plain text? It refers to a link that cannot be clicked in. For example, we often post on a5, and leave an article original. For example, it refers to a plain text URL, I personally think that this kind of external chain is not a high-quality external chain, but if this kind of link is reprinted in large quantities, you can increase the number of Baidu-related domains in large quantities to increase the weight of the website.
URL with hyperlink
The biggest difference between a URL with a hyperlink and the first plain text link is that this link can be clicked to enter the website. Many of my friends write articles very attractive and leave one at the end of the article, if you want to see more exciting content, please click on the website. The most common one is that you will see a lot of comments in the forum message, and my website is also very good. compared with the first form of external link, this URL with hyperlink is certainly better. It not only increases the weight of a website, but also attracts a lot of traffic if the article is attractive. this kind of link is also very common in Seo release. He has played a significant role in improving the website weight, so that he can have a good ranking of the website keywords.
Anchor text link
An anchor text link is a hyper-text link with a hyperlink on a keyword. this type of external link not only increases the weight of the website, but also provides a way to quickly rank keywords. Many friends optimize the website of customers, it is the release of the anchor text outer chain for the keywords required by those customers. Many times we find that website indexing is not good, snapshots are not good, and external links are not good, but these keywords rank well, to say that the website's weight must be low, such as the keyword ranking method, the main reason is that he has done a lot of anchor text links for these keywords, so that the keywords have a good ranking.
In general, the effect is different from the text link