| Article Description: about product planning, operations, and user experience Design (reply mail). |
Sister Hello, I am a software engineering graduate, the first job is to do sales. Yesterday I went to interview a small internet company's product planning position (because my dream is to become a user experience Design Master), and then the interviewer said I lack of internet work experience, refused to let me do planning, want me to do operations.
Then I went home and asked some people on the Internet. Some people say "do not do the operation of the user experience of things, operations to consider how to make the company to make money, how to talk about strategy, how to find resources, how to do development, how to do management." It is also said that "it is not difficult to transfer from operation to user experience". Now I am conflicted, my ultimate goal is to become a user experience designer, feel like this to release my ideas. Elder sister, you in Alibaba so many years, according to you understand, do operation first, if want to return to user experience difficult not difficult?
Here is the reply of "elder sister":
Before I answer your question, I have some feelings to share.
You mention the word dream, can make user experience Design Master as your dream and ultimate goal, let me really admire.
But I want to know, your dream to become a master of user experience design, at what stage? If I take your job as a start for you, what's your next plan?
Dream is one thing, can not do is another. There are many reasons why you can't do it. One is not capable. Two is not afford to lose. I believe that many people are because of the latter. Because the ability of this thing, as long as devote enough time and energy, find the right method, always can ascend. Most people can not afford to lose, the idea of a dream to go a long way, even that road may not necessarily lead to dreams, dare not go, do not dare to try, worry about the opportunity cost, always hope that there is a fairy to you said: The front although the fog is very big, the road is very round, but you believe, insist on walking for a few days, you will be able to reach the goal ...
The immortal you want is not, the person you ask on the Internet and I am not. Each person's characteristics are different, experience different, different ideas, solve the problem of different ideas, different luck, there will not be the same way. So, in the face of your problems, how can I directly say: difficult, or not difficult?
The answer to your question is that you need to give it to yourself more than anyone else.
If your dream is really to become a user experience designer, then these questions, you have the answer: 1. What do you think the master should be? 2. Why do you want to be a master of user experience design, not other areas? 3. Why do you think you can be a master, compare the answer to the first question, how far do you think you are from the master? What will be missing in detail? 4. What are your implementation plans around the lack of skills that are also good knowledge?
If you don't know these questions, you may just want to cut corners, take shortcuts, stay at the dream stage, and once you touch a specific plan, your dreams will be ruined.
So, if I were your interviewer and received your email, my impression was that it was totally inappropriate for the user experience design. Since I am the user of your email, you have not provided any useful information to help me to give you advice.
stop whining and go back to your description and the problem itself. A few personal suggestions, for reference only, do not take it seriously.
A. Compared with product planning, it is easier to use the door to run into the industry
Suppose your dream is really a master of user experience Design
Follow your logic--be a master of user experience design, must first do product planning, to do product planning, the interviewer requirements of the Internet work experience, if not to do product planning, can only do operations, and do operations, worry can not be transferred to the User Experience design field to ...
User Experience Design Master, not only the Internet industry, software engineering graduate is it? Will software engineering also learn some of the interactive disciplines? That may mean that you have some knowledge and rationale for the interactive design of the User experience design field. What does it mean to have a user experience Design Master? At the very least, there are three aspects to be understood:
- Business and industry: What is the business model and what is the industry characteristic?
- User: Based on this business and the industry's user characteristics, requirements to understand
- Technology: Let your creative implementation of the technology, need to understand a probably
In these three areas, product planning (as well as product managers) and operations also need to be understood, but the degree of emphasis may be different. Among them, product planning (and product managers) is more focused on business, industry, and the user and technology need to balance. Although the operation is the same focus on the business, industry, but unlike product managers may be, operating positions can be divided into many levels, just started operation, the threshold is very low, you can in the specific work to understand the business, industry patterns and characteristics, the accumulation of the most basic background knowledge. The middle of the operation is likely to be a branch of the business leader.
Your interviewer judged me personally, you lack of Internet work experience, what are the conditions you have to convince your interviewer to direct you to do the Internet product planning? Maybe he's the one to offer you. A relatively easy to let you from the industry transition over a position, first let you into the industry door. Once you have entered the door of the industry, complete the original accumulation, and then look at your ability to develop.
The experience of the Internet industry is really not that high. We currently have a lot of recruiting from offline buyers, who worked in supermarkets all the way from the Internet. Let them do the Internet product planning? Do you personally think it's appropriate? But they are very easy to do in this industry handy operation, while complementing the knowledge and experience of the industry, the future can be diverted to do product planning, and really maybe oh.
Two. User experience may not be the first product planning, simply go to try Interactive designThe first step in your logic, I think there is a problem. Or you can try to interview an Internet "interaction designer" job directly to see how the interviewer advises you.
Interactive design needs to balance business, user and technology, relative product planning, more emphasis on user behavior, user needs research and analysis, and some rigid, may not be transferred with the industry knowledge and skills: human-computer interaction, psychology and so on. The principle of interactive design in software engineering, the Internet industry can apply as well. Other not applicable, will not be too much impact on your entry.
three. User experience design not to let you release the creativeI suggest you study the core value of user experience design first. The user experience is designed to balance the business and user experience while making your ideas possible. Not only user experience design can let your creativity get play, graphic design, copy planning, product design, visual design, many careers than user experience design more care about creativity.
Four. There is no boundary between God horse and cloud, don't be limited by your own assumptionWhy do you think that the operation can not do product planning, do not have to do the operation of the user experience design it? You call me Eldest sister, you are so more than 20 years old, you more than 20 years old, spend 2 years to do the operation, you have been running for the rest of your life? What will you lose in these 2 years? Do you think that you can do the user experience design of those skills is a cloud? If you don't have the skills and knowledge to do it for 2 years, you don't have the opportunity to add that knowledge and skills at the same time?
And, personally, I think a good user experience designer, must pay attention to "symphonic skills", there are other professional experience, and not simply interactive design itself, can learn from other occupations of different ways of thinking, can better understand the business, can cultivate their "synaesthesia", and thus easier to do.
Five. Others, including my suggestions are meaningless, the key is that you have to have their own ideasThis is one of the most critical issues. Otherwise you will have lost the experience of the user design, and product planning is a prerequisite. If you still have the idea of replying to my email, I hope you can help me to sum up some of the most critical questions in my email.
All these are personal insights. Good luck.
