As early as two years ago, I used the word "straggly" to jokingly dubbed the 90 's China planners, and in the 21st century this was not only a change, but more of a form of weirdness. In the Internet era quite a bit of the site has reached the point of madness, attention to the economy has become a hype economy, cheating the economy! Do not know where the leader of those enterprises to take the enterprise to where?
The status of planning misunderstanding: a shout two fried three-pack understand.
One Yue: Shout!
The popularity of the enterprise does not necessarily bring the reputation of the enterprise, reputation is one of the important indicators of enterprise brand gold. Spend some time on the Internet to see how many sites are playing the first banner, shouting the biggest slogan, although consumers have not yet recognized or even understand. Do not understand these companies are giving consumers confidence, or in their own encouragement! Some people say the more no connotation of the enterprise called the more Huan! When many second-tier enterprises in the shouting enclosure, China's first brand enterprise-Haier Group is down-to-earth implementation of its own international strategy, Hanwang technology has authorized the core technology of Microsoft to apply in the promotion of China's information process communications products.
Second Yue: Fry!
When some enterprises shout tired, feel not to be the taste of consumers, then start to fry, increase the thermal energy of the enterprise. Just like this person to avoid being disgusted, so remind everyone to cross the street to see, just hand more a "China first." COM "" Asia's largest. NET "only. But consumers will be satisfied with the act of the lily? What's more, the reputation of the enterprise will certainly bring consumers to the enterprise's products and services, as well as the enterprise itself satisfaction or loyalty? Whose life was clever? Who was blown up by a quantum bomb from the China transportation network? The feeling of surfing on the Nasdaq is not a wave lower than a wave! I admire entrepreneurs ' entrepreneurial spirit: When Sohu recognizes that Yahoo wants to eliminate the Sohu brand, Zhang is adamant that no! When Yahoo to domestic entrepreneurs say, "I want the last one to die!" , Leverling said, "I don't believe this will happen in China!" I and a lot of people who care or hope for this passion and moved, but the passion can not replace the invisible hand, this hand around the fate of the enterprise. In the era of network economy, enterprises can bring real benefits for consumption, in the end can bring the real demand for consumers value-added products or services, still determines the rise and fall of enterprises, this will not because of the special role of the Internet and the advent of knowledge-based economy era has changed. From a pragmatic point of view, Sina appears more unadorned. Unfortunately there are few sites with such a style.
Three Yue: Pretend!
If the traditional enterprise planning needs innovation, website planning is particularly needed to innovate, the basis of innovation is to engage in the industry and the characteristics of the Internet has a deep understanding of what resources I have to do, so that the site has a clear market positioning, in order to do on this basis to do the market planning, or what you plan!
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