Enterprise Website Optimization original article source of the most practical tips

With the enterprise to network marketing attention, many companies will recruit a website optimization personnel and even the team to do Network marketing promotion, which also for our ability to show more space to expand. But the Enterprise website optimization, there is a problem is very nerve-racking, that is the news (original article) of the continuous update.

This problem has plagued me for a long time, read a lot of predecessors of the article, and finally found some to keep the article updated skills, take out to share. The use of please laugh, not yet know, please try, the effect is absolutely good.

Do SEO are aware of Baidu for the original article of favor, as well as for a long time, the regular update of the site like. But the enterprise website, especially the SME website, to achieve this is a bit nerve-racking. Company introduction, Honor, the Enterprise's big event, product information These general on-line before it is done, because we are small and medium-sized enterprises, usually there is no big things worth writing news, unlike large enterprises, today, such as the leader to inspect, tomorrow, the enterprise CEOs to participate in such a summit, the day after the organization of what large-scale training, these are better play. Then, our small business site online after what to feed Baidu spider it?

I originally do the enterprise website is to do lamps, the beginning is also to the industry site to find some news to false original, the results are good, but feel a little tired. Because a lot of news has involved to other enterprises (even a lot of it is the enterprise soft paper charges), I can not advertise for him, so I have to change these into "an enterprise" "a product", tiring AH.

Later do Baidu know, found a lot of customers are asking some common sense problems, get an inspiration, originally I want to find customers, even these do not know AH! That they besides some people in Baidu know to ask, certainly in search engine directly search for more people? Solve the customer's problem, that is the best customer experience Ah!

So immediately action, opened up a "common problem" section, the lighting some common sense, the basic content of the collation, slowly a few daily release up, the site included and weight quickly went up. Of course, these are not skills, the following summary is the real skill.

　　Tip One: Article split, into the long tail keyword.

Many common sense content on the Internet, are long speech, very comprehensive. I have found a "XX knowledge 100" article, my heart that grateful Ah! I put the 100 to the whole out of more than 60 articles, no matter what brain, 2 every day, I do not have to find the article for one months. Moreover, after he split, in the title and description of the keyword into the problem, brought me a lot of traffic. are valuable long tail words ah, put in a lengthy article is not found, no rankings, customers do not want to see.

　　Tip Two: Find a professional book, Division split release.

Now many books have electronic version, search engine generally only included the title and overview of the content, this resource is not easy to use it? My practice is to put a dozens of-page book, according to want to do the keyword out of paragraph, an article of the release, the principle of the same, but also to do a long tail of good practices, but also absolute "original" Ah.

At the same time, customers from a long tail word came to your website, found that you have so many professional knowledge, but also the spirit of the solution to the customer "problem" the purpose of your corporate identity will be greatly enhanced, virtually the rate of turnover is much higher!

This is the skill I share, not new, but absolutely practical! Not only the completion of the site Update task, but also improve the customer's identity to the enterprise, it is worth trying!

Original article, code word hard, reproduced please keep the link (lamp picture www.dengshops.com), thank you!