Everyone is in love with the headlines, why does spoof marketing brush the screen?

This can be detonated, there are 5 points worth learning:

First, entertainment gossip inspires interest

In the current social media, entertainment gossip content is the most attention, choose entertainment headlines, are hot stars, even if not a spoof game, there will be some attention, what "big black Bull and Fan Ye", "Jing Wang announced Love" and so on.

Second, the sense of participation in national Entertainment

Can enter their own name, and be able to make headlines, and is NetEase news, really can be real, look at the circle of friends and choose the "shop" news sent out, I really think everyone entertainment spirit commendable, from the black bottom line is not saved.

Participate in this game, Lele will forget, we all don't seriously, haha, seriously also no one responsible.

Third, the less interactive links, the better

Just choose a "male and female", fill in a name can be generated, this participation threshold is very low, in friends close friends circle detonated, participation will be very strong.

IV, seize the user's psychological desires

"On the headlines, with the star gossip ..." This small interaction is to seize the user's psychology, creating such a possibility, although it is fleeting dream-like, but also really generated a Web page, cut a screen back to the Chinese New Year can also show off.

Product combination is in place

The content fidelity of this spoof is 99.9%, and many people may be serious if they don't know the publisher. Inside the "thread" is the bright spot of NetEase client.

This spoof marketing, not too, such as Take the star to make fun of, or cause a dispute, or some people will question the news of disrespect, these attention scales, grasp the good and no big deal, marketing can let go of a little, it can inspire users of self-propagation, so that the whole people hey up, is a good play.

Everyone is in love with the headlines, why does spoof marketing brush the screen?