The presentation design is the most important part. If the presentation design lacks the lighting effect, it is equivalent to losing the soul of a person. Therefore, the most important part of the presentation design is the lighting effect. People's eyes are very sensitive to light. lighting can resonate with consumers on the overall display design and increase their popularity. Of course, there are certainly some advantages and disadvantages of the lighting effect. If the utilization is not good, it may cause the eye discomfort of consumers, resulting in no one to patronize the booth. Generally, there are three lighting methods: Point lighting, online lighting, and surface lighting. Point lighting has a special style, and the atmosphere is quiet but not noisy. Online lighting is good at expressing the motion in the lighting space. It gives people a relaxed and soft feeling and is a visual guide; the characteristics of surface lighting are both tolerant and humane. Today, the 114 exhibition network will show you how to make rational use of lighting effects.
I. Functionality
In the presentation design, the audience should be guided to focus on the products displayed. Generally, in the display design, local lighting is often used to enhance the brightness comparison of the surrounding environment. The distribution of the environment determines the adaptability of the audience.
Ii. Uniformity
Space is an integrated whole of all elements. Designers should follow the unified principle to form a design style. First, the shape of light and lamps should meet the requirements for displaying the environment space and atmosphere. The illumination, method, and position of light should be considered from the overall space effect to achieve unified and coordinated space; second, we should pay attention to the visual design with the media as the subject.
Iii. Artistic
The ultimate goal of using various materials and means is to be eye-catching, while the lighting design is also to make the warrior environment more artistic, attracting consumers' interest and attention in exhibits. Therefore, in the light application technique, we must pay more attention to the comparison of the intensity of light, the color of light, and the organic performance of light and the embodiment of art on exhibits, let the audience enjoy the art and improve the class of the exhibits.
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