Five steps to explain how the webmaster optimizes the content page to improve the user experience

Source: Internet
Author: User
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Every webmaster every day mouth said the user experience, thinking is how to improve the user experience, but the success is very few, after all, the user experience this thing said simple also very simple, difficult to say, not to mention is not necromancy unknown, no site said that can be perfect in line with the user experience, Can only be closer to the perfect user experience. Of course, the author is not an alternative to the user experience is good, in fact, only through the site feedback data analysis, it may be relatively close to the perfect user experience bar. But no matter what, the user experience is indeed the fundamental development of the site, even if it can not be perfect, then you should probably correspond to this direction.

In the eyes of the user he will not look at the optimization method you are using, and do not understand. Users can like the site and sticky on the site of which the most critical is the first edge, followed by the content of the site is the value of users. Like to buy their own clothes, for the owner recommended clothes have to buy the desire, one is to see whether the clothes are their favorite type, the second is the first eye can not fancy this dress, the third is the service attitude of the shopkeeper. And users will also be based on these three points to determine whether they like the site, in particular, the first edge, because users are visually sensitive animals, only the first edge of the good, then the user then in-depth visit the site to determine whether they stay in the site, and this time is not by the eye edge, into the site, One needs a website to provide users with a good experience, the content of the second site to users of value, the three users through the site to solve their own problems, the four users to leave a deep impression. So for these problems, webmaster should how to optimize the site? Today, the author from the user's point of view to the most impact on the user experience of content page optimization methods.

a good link between the top and bottom articles

  

In the author's opinion, the user experience is in order to allow users to more quickly find the information they need in the site, rather than through more than 10 minutes of time on the site around, and always find the information they need, such a site at all the user experience produced a bad phenomenon, And the easiest way to do this is to get the user to browse through the context can follow the context of the label more in-depth access to the content of the site, generally speaking, formal sites need to have contextual cohesion, so to adhere to users, increase user experience, reduce user bounce rate is the simplest and most effective method, And through the context can let the user browse more related information, enhance the user's dependence on the website, this is more conducive to users visit the site two times, so as to create a high viscosity of the site, although to create a high viscosity of the site is not said to do, but if even the most basic do not do, but also want to create a high viscosity site, Isn't that just a daydream?

second, do the relevant content recommendation and recommended reading

  

In the establishment of a content page that conforms to the user experience, in addition to the most basic contextual links, you need to do a good job of recommending relevant content. If the user browses through an article, will naturally arrive at the bottom, at this time we recommend the relevant content to guide the user to continue browsing the website, this can not effectively reduce the user's bounce rate? And for the user, simply read an article is not very good to be satisfied, After all, the information of an article is very limited, and relatively speaking, the user prefers to look at some of the recommended content and related content, after all, each user wants to have an in-depth study of something, this may be to break the sand pot to ask the end of the mentality bar. So we want to build a user Experience content page, naturally need to meet the needs of users, so, do the relevant content of the recommendation, for the establishment of the user experience within the page is quite helpful.

three, clear and reasonable inside the chain set

  

Setting a reasonable inner chain can not only make the content page full of search leads to crawl, for the establishment of a content page to meet the user experience, the same important. By adding an inner chain to the Web site keyword that appears in the content page, the user can read to this point, and then enter the relevant page through the anchor text to read, so that the user can better understand the meaning of the content, and through a reasonable inner chain to allow users to visit more pages, In this way, the site produces a large number of PV value is most helpful, and relatively speaking, PV value is also judged the user experience is a major reference factor. Therefore, in the content page of the appropriate natural settings within the chain to establish a user experience of the inner page is very helpful.

Four, enhance the user viscosity of the Exchange section of the setting

  

The most users do not like the visit of course is no feelings of the site, and this is mainly focused on whether the site has exchanges section. Relatively speaking, the general website Exchange section mainly concentrates in the comment, the message, the vote these several, as far as the commentary section is concerned, one has the review section the website and has not commented the section the website, both the user experience will be different. Just like a personal blog, if you close the comments section, then you can not know whether their articles are valuable to users, but also not conducive to the collection of users ' opinions, but not conducive to their grasp of the user needs what kind of content this key point. So, in building content pages that fit the user experience, do not forget the importance of the Exchange section, although some users through the Exchange section comments some junk information, but relatively, more users want to be able to read the article after reading their own ideas and comments, and this is not the most important site?

try to use the content in the form of graphics and text

  

Now whether the search lead or webmaster are particularly attached to the user experience, then the user experience is mainly concentrated in where? which pages in the Web site can be more clearly known? The answer is of course the content page, and users do not like just plain text content page, because it is easy for users to cause aesthetic fatigue, and relatively , simple text content is not a good description of the core meaning of the content, therefore, the author advises the webmaster to update the content, it is best to show the content of the text in front of the user, through the picture plus the words of the method, you can make it easier for users to understand the core meaning of the article, of course, here mainly remember a little, The picture has to be relevant to the content, after all, the picture is to make the content more emotional color, there is also a role is to increase the authenticity of content, so the same, the establishment of user experience content page, webmaster needs to consider clearly, the user is like a simple text description or graphic form of the description. Can also think so, when they are users, is like to see the text form of the article or simple text of the article? So, to build a content page that conforms to the user experience, the use of graphic form is more helpful.

The above points are 2012 Movie Network (www.2012dy.com) for how to build a user experience content page of some of the experience, of course, is not perfect, after all, I dare not say that they can make a perfect user experience content page, but do these to improve the user experience is absolutely helpful, Do not believe that you can try, or in their own browsing other sites, by summing up their browsing experience to see if the need for such optimization. All the views of this article are original, reproduced please specify, thank you!



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