Focus for app development

1: if people are already familiar with the characters and stories, the box office will naturally be guaranteed. The film industry example is Harry Potter. Software examples, such as some classic games (such as eating beans ). However, this path requires copyright authorization. Small companies and individual developers simply don't want to think about it.

2: originality. This idea can be big or small. Of course, large companies can make great innovations, increase investment, and increase profits. However, individuals can also implement it. However, it should be noted that the first two articles have already discussed that this idea must have a threshold and cannot be easily copied. After all, the movie cycle is at least one or two years, and even a small idea (such as the Blair Witch Project) is unlikely to be copied. The development cycle of most iphone software is only one to two months. So I returned to this threshold again. If the only threshold you may create is technology, you must pay attention to long-term accumulation plans.

The iPhone SDK is quite complete. Ordinary applications do not charge much. Many of my friends may find it easy to develop, so they can enter the market. However, because it is easy to develop, it is difficult to build a threshold. But imagine, if you have a unique technology in a certain aspect, it takes you a year to develop it. At this time, will someone copy your app? You will say, how can I spend a year gambling on a software? It would have been a one-win success rate. If this fails, this year will not be totally wasted?

Therefore, short-term and long-term cooperation is required.Do not place a gun in another place.Find a dedicated domain. For example, the application of gyroscope is specially studied. Develop short-term small applications (with income but don't rely on them to become rich) and accumulate your class library through development. To a certain extent, it will be appropriate. Well, you can easily put it in other projects in the future. It takes time to accumulate.

Once you have a set of your own code, it is very easy to derive a new project from it. For example, you may think of playing games online. At the beginning, you may spend a lot of time making perfect Chinese chess games. Once it is made, you can play chess, Japanese chess, and Thai chess again. (Do you know there are so many types of chess games ?), And so on.

In addition, the other advantage of professional merit is that brands can be created. Take chess as an example. If you have done all the chess and board games and recommended your other chess and board games to users in each app, this cohesion and network effect cannot be ignored, and long-lasting.

Take this document into consideration, and then conduct im, and recruit IM users to process chat ..............

Some of China's largest developers immediately formed the anti-Black Card Alliance. Members of the Alliance include World War II, zombie farm, aviation tycoon, QQ happy network, Hulai Three Kingdoms iOS, island empire, and fishing talents. most of the top 50 Chinese development teams in the domestic App Store revenue list, such as magic school.

Although these developers have repeatedly negotiated with Apple, Apple said that it would not provide information on credit card numbers and machine equipment numbers of suspected black card users out of the Protection of user privacy.

====================

Cash flow is especially important for a newly created Development Team. Therefore, many development teams make a living by taking outsourcing cases. As for the current situation, this is indeed a good income, it also increases the chance of training. However, this is fast money, that is, the OEM industry. The final competition is the number of cases and the price. It does not have much extra points for the team's brand, nor does it leave a product of its own.

Therefore, I think the development team should work hard on the number of apps and the number of APP brands. One is to use as many apps as possible to create cash flows (not necessarily outsourcing ), the other one is to create an app of its own brand, and maintain a balance between the two to find a breakthrough point.

How to attract users who are willing to forward and share frequently must also be taken into consideration. Features and creativity are both temporary, and user activity is the key.

===> You also need to launch graphic tool applications, such as design tools or features that you want to use, such as quick entry and reasonable merging, and find the entrance, the entry is very important, and it really occupies half of the country. If you can do this, why do you still need a separate app? So we can think that:

-Portal-slightly complicated app portal-win form-the most complex Portal

==> Do enterprises really need so many apps? No, this is similar to the current portal. The portal is integrated, but is integrated on a seemingly entertaining platform?

About ranking on the first page

Especially three days before each release of the new version, the product strives to produce more favorable comments and has a miraculous effect. After the ranking on the first page of the classification, it is really hard to maintain the ranking. 4-5 days after the version is updated, the weighted Effect of praise disappears. If the actual download and praise cannot be extracted, the ranking will quickly fall. This is also reasonable, right?

    Basically, the most common marketing skills for iOS apps are how to stimulate users to publish praise to appstore. There are regular reminders in the app, and the "kiss, give a praise" button is placed in the first on the "Settings" page, some of the activities on XX advertising platform forums or microblogs "give high praise and draw prizes", and hundreds of high praise from friends and friends, there is even money to find a mobile advertising platform marketing company to buy well-received products. As long as the ranking is stable on the first page of classification, downloads are guaranteed.