Enterprise website should do Hong and Shouji combination

Hong:

First, the use of Baidu Encyclopedia, know, library and other platforms to enhance the credibility of the enterprise

For the general enterprise, the credibility is very important, and Baidu know can improve the credibility of enterprises, such as you are doing staircase business, then users may search in Baidu * * * * Staircase company How, * * * company staircase how the type of words, if this time your corporate web site can occupy a large question and answer platform , then the user in the understanding of these content when they will think your business reputation is higher, for an enterprise's reputation and conversion rate can play a good role.

Second, the title covers the name and introduction of enterprises to establish the brand effect

Most corporate websites are too conservative, the title is often only with the name of the enterprise and no specific introduction, in fact, as a corporate website, to let users through the same type of Web site click into the Enterprise site, then the enterprise name is not conducive to the introduction of the Click, Enterprise Site Title In addition to the enterprise name should add something.

such as: * * * * Limited Liability company-the national 10 strong private ENTERPRISES, * * * * Company-International well-known trademarks. Site Webmaster As long as you can understand: simple business name does not meet user needs, increase corporate propaganda to attract more users of the eyeball. Take the following staircase company as an example: the following figure

　　

Such titles do not play any role at all. I hope to take this as an example and pay more attention to it.

　Shouji:

Website content focus on user experience to win enterprise benefits

Shouji is what, for a corporate website Shouji is to be attracted to the site to stabilize the crowd, to let the crowd for the enterprise to bring benefits and benefits, so the enterprise site must do the following content, these content is also Shouji keywords:

1, the website must have the service content of the enterprise inside, whether you are selling products or engaged in service, we must understand that users come to the site is not to travel, they are often held for the purpose of, so the company must be inside the site of their products to do a detailed introduction, and highlight the advantages of products and services, So that users can get a satisfactory answer on the corporate website.

2, the enterprise website must have the enterprise contact person's contact way, this kind of contact includes the enterprise official telephone, enterprise private contact mobile phone, business official contact QQ, Enterprise Mailbox, Enterprise reality address, everybody notices the contact way is very important, the contact way is also guarantee the website can bring the benefit to the real enterprise the key, If there is a mistake or not, it must be said to the enterprise is a big loss.

3, the enterprise website must have full-time customer service, the user came to the website is not want to see a plain text of the page, users also need to communicate, and an enterprise only in the constant outward exchange can continue to seek development, so it is recommended that the company's internal arrangement of 1-2 full-time customer service staff on duty, This is the key to foreign exchange of enterprises.

As a corporate web site to bear the responsibility of enterprises too much, so the development of corporate web site and the real business benefits have a great relationship, and corporate web site with both offensive and defensive elements is the key to win benefits! Do a good job of corporate website, establish brand awareness. Do the above, corporate website visibility and reputation and reputation will improve a lot.