I have been studying how to improve the click-through rate of Google ads for a short time. Today I want to remind you that in addition to ad space optimization, do you pay attention to word selection?
This article takes the stock entry Network (http://www.gupiao10.cn) as an example, what kind of user will point advertising? Have you ever thought about this problem? In fact, there are two ways to improve the click rate for Google ads: one is to make users miss the site, and the other is to think of appropriate words for users to automatically order ads. Which one would you choose?
One of my friends told me that website positioning is required. If you are making Google ads for a living, what is the purpose of your website? In order to allow users to come in with advertisements, this is the most desired answer. The dream Chinese site can also earn 1000 million yuan a month. This is not possible. I love cooking to tell you clearly, the Chinese site also has many unit price words, but the competition for high price words is too large.
Back to the focus of this article, how to choose words, "stock entry", "stock Dark Horse", and "Dark Horse recommendation". Let's test that word can bring you a higher click rate?
I want to understand this question. I want to change my mind and think about it. If you are a user, will you order an advertisement? What do users want to know when they come in to your website?
Google ad Optimization requires you to constantly sum up experience. Color, location, word selection, and traffic become a high income indicator. We hope that all websites will have a good income.