Google official release of the page layout algorithm adjustment worthy of webmaster attention

Google is the world's most advanced search engine, but the Chinese search engine in the eldest or Baidu. But many people in China say Baidu has been imitating Google, Google's today is the future of Baidu. The author also agrees with this statement. In the previous period of time, Google made clear that to punish too much of the site, the author of this incident published a "Google specifically put forward to punish ads too much webmaster How to deal with" the article, we are interested to see. But since the proposed to punish ads too much of the site, Google official blog on the release of the page layout algorithm adjustment. In fact, these small movements are very worthy of our webmaster reference, because a lot of webmaster to Google this move has not been fully aware of, today hereby to the vast number of webmaster friends to share, the main contents are as follows:

We've been working to help you find more quality sites in your search results, and recently we've made new adjustments to the algorithms that are designed to improve the layout of your pages and the amount of content you can see when you click on search results.

As mentioned earlier, some users complained that it was very unpleasant to find the actual page content after clicking on the search results. Users want to be able to see the content directly after clicking, instead of constantly pulling the scroll bar, popping out one after another. Therefore, sites that do not provide first-screen (above-the-fold) content may be affected by this algorithm adjustment. Click on a website, if you first saw the page does not have a large number of intuitive first-screen content, or ads occupy a large page layout, it is difficult to call a good user experience. Therefore, the search rankings for such sites are not very high.

We know that for many web sites, advertising on the first screen is a very common practice, and these ads often receive good results to help advertisers profit from online content. The algorithm will not affect those sites that advertise on the first screen in the right way, but it will affect sites that are overly advertising on the home page, so that users find it difficult to locate actual content on the Web. In addition, the improved new algorithm will also affect such sites: the first screen only a small amount of visible content, or the actual content is always hidden in the vast advertising.

Less than 1% of the search results will be subject to the actual impact of this algorithm adjustment. That is, in every 100 searches, the average user notices a change in search results in less than one search. If you think your site is affected by the adjustment of the page layout algorithm, consider the method of using the first screen on your Web page, and whether the content on your Web page is not eye-catching or is difficult for users to quickly discover. You can use our browser size tool and other tools to view the results of your site at different resolutions.

If you decide to update the page layout, our page layout algorithm will automatically reflect the layout changes as we crawl and process enough pages to evaluate this change. The time required for this process depends on a variety of factors, including the number of pages on the site, and the efficiency with which googlebot crawls the content of the site. For ordinary sites, Googlebot may take weeks to crawl and process enough pages to reflect changes in the layout of the site's pages.

In conclusion, we recommend that advertisers continue to focus on providing users with the best network experience, rather than focusing on specific algorithm adjustments. This adjustment is only one of the total 500 improvements planned for this year. As always, you are welcome to post your feedback and questions on the webmaster Help forums. Hope that the majority of AdSense advertisers can pay attention to Google's page algorithm adjustment, article content by 38 funny net http://www.888gx.com/share, I hope we can have some harvest, thank you.