Identity management provider: gigya and pingidentity

Identity management is nothing more than doing these two things:

1. How to ensure that enterprise servers can be accessed only by authorized users
2. How can websites identify users correctly and remember their preferences so as to sell more things to users?

Pingidentity is mainly intended for enterprise applications (desktop applications or cloud services), and implements identity authentication and Access Authorization for employees, enterprise partners, or enterprise customers within the enterprise. The purpose of authentication is to identify the user's source to determine user permissions and accessible services.

Both gigya and pingidentity are companies that provide identity management services. The difference between them is that they have different focuses. Gigya focuses on the second point mentioned above, while pingidentity focuses on the first point.

Gigya serves as a bridge between social networks (such as Facebook and Twitter) and commercial websites (such as e-commerce networks. Commercial websites can develop their own authentication functions for social network identities, which is now equivalent to outsourcing these authentication functions to gigya. Gigya obtains identity information from users' social networks, including interests and friends, and saves it using the cloud-based data storage service "Social Identity storage. After a user logs on through the gigya service, gigya sends the user identity information it saves to the commercial website, which can be used for targeted marketing.Gigya provides identity recognition and user behavior tracking, user information storage and analysis..

 

 References:

Gigya's Social Identity Management

Identity companies: paid to know about you