Long tail keyword How long is more attractive to users click

Through the long tail keyword can bring traffic to the site, enhance the site conversion rate, this is the SEO industry recognized fact, then in the specific implementation process should define how long tail? Long tail in the end how long can more fit the user's psychology? To bring more benefits to the site? Three words, four words or five words?

Recently on the network to see a group of information graph information, feeling very deep, as shown in the picture:

　　

　　

　　

This set of information graphs on the length of the long tail keyword on the impact of the site click Rate, compared to the obvious, when users query the use of longer keywords, the results are more and more accurate, 4 words and 5 Word query visibility is higher.

In order to get more accurate data conclusions, I made a bold attempt to use 10 long tail words, respectively, using 3, 4, 5 words to test their average click rate, get the following results indicate:

　　

As you can see from the table above, more accurate queries are more important in SERP, when users use longer-tailed words, they will open more sites from the search results page, with a total average of 227% (3 words) in the top 10, and a long tail (4 words) for 233%, and long tail query (5 words) 249%, this phenomenon occurs because the search engine results page to meet the needs of users, and encourage users to visit multiple sites to find their own more accurate data.

Through such a data test analysis can be seen, although the longer long tail keyword search users very little, but he can get a very high click-through, because when the user search, it searched the site precision is very high, so long tail word suggests using a long tail word.

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