Regular men, don't look down on the little workshop site.

Many of the workshop-style personal sites show a strong vitality, many investors focus their attention on them, and it's amazing how often only a few people, or even one person, are at the very lowest cost, but the value created is staggering, in terms of input-output ratios, They are undoubtedly the heroes of the Internet, or Shine rain personal webmaster, quite heroic demeanor. These sites are popular, the profit model is clear, and the key is that they are making money, it is hard to believe that only a few people's team can make such a scale out.

On the contrary, some regularization of the Internet enterprises, that is, the so-called regular army, but a set of the plant---very unfortunate to become martyrs, in fact, the regular army should be good to learn the personal webmaster's spirit and attitude, from the personal webmaster and become regular Army comrades, more should Shing, Don't forget the key to your entrepreneurial success.

Of course, the cause to be bigger, rely on the operation of the workshop is not good, but these heroes of the vigorous and resolute style, it is worth us to learn.

1, cost control. Personal site cost control to do quite well, we all know, many stationmaster are "super can Isaiah", from hardware to software, from the program development to the page design, from the content construction to the website marketing, can be described as 18 weapon, everything taken up. Many of the work of webmaster hands-on, the cost of personnel to reduce to the limit, and the site of all aspects of the operation are very familiar with, so strain speed, problem-solving ability is also strong. When the team of the regular army is still discussing the future strategic target of the website, these stationmaster are already rushed out.

is low cost so important? The answer is very important, internet companies and traditional business, like to speak of input-output ratio, the site burned money to play the concept of the day has become an irreversible history, many internet companies, although there is a good prospect, the site also has a certain scale, but often accompanied by the expansion of the site, so that the cost of gathering up, ultimately, although the profit, But has not been able to bear so much cost input, staff to pay, rent also to pay, hardware to invest in the market to do ....

Some time ago there is a website stopped, although it is not a strong brand site, but I have been concerned about, because I have run the site, and it belongs to the same field. This website is hangs a government department the brand to make up, with some government relations, the industry enterprise dares not to buy the account, many enterprises in its advertisement, the website content management is also good, looks a flourishing, why died? My analysis is due to the cost control problem, according to the size of its website and the organizational structure of the company's operations, they want dozens of people, including planning, technology development, editing, art, business personnel, etc., if the bureaucracy is a bit more likely to be more people, plus the various costs of the site operation, That point of corporate advertising revenue appears to be very thin.

2, Innovation ability. The individual stationmaster's innovation ability is very strong, many new models also are these people thought out, moreover their characteristic is, may the swift execution. A lot of corporate-run websites put people's responsibilities to a fine point, everyone is only to do their own part of the work, it is difficult to dig out the creative staff, even if some staff thinking very jump, but also by the company's division of responsibilities, but stuffy in the heart, no chance to put on the desktop, even if someone actively brainstorming, Also have to go through a number of links to the argument: is this feasible? Will there be any conflict with the current work schedule? Can technology be implemented? Will it affect our brand? And so on, the idea was nipped in the bud. The difference is that, as long as the owners have good ideas, they will immediately to implement, they do not have to go with the boss to apply, do not have to go to level communication, there is no obstacle, said dry. And precisely because they have a global concept, often some ideas have a strong enforceability. Of course, the personal webmaster innovation often will also be the strength of the big Web site replication, they sit with funds, manpower, market, users, do what all have conditions, but the personal site has been deeply civil influence, they can not be copied.

3, practical means. Personal webmaster in doing website promotion, marketing, will take a very practical way, their hands can control the funds is very limited, every penny spent very seriously, and will use a lot of the regular army unexpected, beginning, think illogical way to promote. This is particularly important in the early stages of the site's development. On the contrary, the regular army's marketing to do the perfect, extravagance and waste is more serious, this is undoubtedly to the enterprise increased pressure and burden.

4, work efficiency. I'm sure the regular Army's work is not saturated, in addition to that day to make money for the boss, for employees, the work has been filled in the work plan form, as long as the completion of the time can be, the work is quantified, the mechanical observance of the form of time, some people work progress can be entrusted, it is difficult to reach saturation, No matter how many things, they will always have time to buy and sell things on Taobao, always have time to chat on QQ, always have time to watch funny video, only when you have things need them to do, they have no time. and individual stationmaster's work efficiency is extremely high, they will not wait, have no working time concept, for them, all time can work, encounter a function to realize, will immediately do, and not so many intermediate links make their work efficiency reach extremely high. Therefore, in the regular Army team, you will often encounter the following situations: Go to a meeting with which you are not a big deal; When you ask for other parts to work with you, he tells you to go through the process, or tomorrow, when the person is next to you, and sends an e-mail to discuss one thing ....

So we often see such a regular Army: millions of fart did not do it out, I would like to say is that the entrepreneurial stage to low-key point, the conditions to be a little hard, from the site cultivation period to form a saving, pragmatic concept, sitting in a beautiful decent office inside, you will be able to succeed? The business needs to be big, the regular army's operation, but the regular army also must learn the personal stationmaster's simple practical spirit.

Welcome to the discussion.