Assuming that the search engine tutorial includes a total of 100 websites, how does the search engine rank these 100 websites?
The search engine raises five questions for these 100 sites, which are called the "Five S rule ".
5 S Rule 1. Does your website have a URL with the highest weight?
5 S Rule 2. Does one of your webpages have a keyword that best reflects the subject of this webpage?
5 s rule 3. Is your website the most original?
5 S Rule 4. Is your website up-to-date?
5. Is your website popular?
The first rule: does your website have a URL with the highest weight?
So how should we increase the weight of a URL to make it the most important?
Three methods:
1. Through a large number of anchor texts and sub-navigation in the station;
2. Links outside the site.
3. For the homepage, you can set up a level-1 directory of blogs, forums, and SNS to increase the homepage weight.
The second rule: Does a webpage have a keyword that best reflects the topic of the webpage?
That is to say, if you want to rank a keyword well, you need a webpage with the highest weight of the keyword on your website.
For example, if the keywords of our website are Bo Baiyou and Chengdu SEO, the ownership of our website homepage should be concentrated on Bo Baiyou and Chengdu SEO.
If we want to make a good ranking of keywords on a certain internal page, such as SEO entrepreneurship, then we should have an internal page about SEO entrepreneurship, all the anchor texts about SEO entrepreneurship point to this webpage. Includes the internal and external links.
Solution: Four words:
Point the title, keyword tag, and a large number of anchor texts inside and outside the site to the keyword anchor text of the page.
Article 3: Is your website the most original?
There is nothing to say. The key lies in the mining of original content.
Article 4: is your website up-to-date?
That is, whether your website is updated at the fastest speed. The update speed here is not the speed at which you update the article, but the speed or frequency at which the search engine captures you.
Of course, to do this, you naturally need to keep updating and be original.
Webpage update solution:
1. Add the "latest article section" to each page. Once a new article exists, all the pages of the entire site are updated.
2. You can add "random article forum" to each page. Every time a search engine comes over, the updated page is accessed.
Article 5: is your website popular?