Web site optimization Links & website Optimization of friendship links

1. Website PR value

Q: What is the PR value?

A:PR value, that is, PageRank, the level technology of the Web page. Taken from Google's founder Larry Page, it is part of Google's ranking algorithm (the ranking formula) that identifies the level/importance of the page. Levels ranging from 0 to 10, and 10 to full marks. The higher the PR value, the more popular The Web page is (the more important). For example: a PR value of 1 site indicates that the site is not very popular, and the PR value of 7 to 10 indicates that the site is very popular (or extremely important).

How to know the site PR value: Recommended site tool.admin5.com or tool.chinaz.com

2. External link breadth and depth

3. Website weight

Influence the weight of several factors: site content, quality links, keyword density and distribution.

4. Website Growth history

Know how to influence the site ranking factors, then how to implement?

Optimization can be divided into two areas:

1. Website Self optimization

A.meta Information Recommendations: site title at least one occurrence of keywords, the length is less than 80 characters or less; keywords as far as possible around the site content expansion, not repeatable, length is less than 100 characters; the website description should be easy to understand, the suggestion appears the keyword 2-4 times, the length is less than 200 characters.

Example: Psoriasis Information Network

Title: Psoriasis Information Network |yxbzxw.com-Psoriasis (psoriasis) patients will be on the public service website!

Keywords: psoriasis psoriasis, psoriasis, psoriasis treatment, psoriasis treatment, psoriasis treatment, psoriasis drugs, psoriasis treatment technology, psoriasis counseling, psoriasis symptoms, psoriasis experts, Psoriasis Forum, psoriasis Public Welfare website,.

Description: Psoriasis Information Network Professional to provide psoriasis, psoriasis treatment program and prevention of health knowledge, the domestic top psoriasis treatment experts online free Solution Psoriasis (psoriasis) causes, symptoms, treatment methods, so that you completely rid of the troubles of psoriasis, a healthy life.

B. The website has the label, the content appears the keyword.

C. Site dead link (external, internal), suggest that each page of the site feel a link to the homepage to increase the weight of the homepage.

d. website keyword density: 3%-8% is preferred.

E. High server stability.

F. Friendship links.

G. Site map, recommended use of HTML.

H. Web site using Css+div technology, redundant, repetitive code optimization, improve the speed of Web site access and user experience.

I. Original or false original edit and update frequency of the website content.

2. Search Engine Optimization

A. New station login search engine, Alexa

B. Login local, industry yellow Pages and Web site navigation

C. Increase External links

How do I increase external links?

Common methods:

Exchange links (between the site), requirements: Select industry-related, PR value equal or greater than itself, the site snapshot date is less than 7 days, the site has not been K.

Blog External links: such as: Baidu Space, the best way, links will not be deleted, but Baidu update algorithm, the weight of the blog has declined.

Forum External links: such as: Baidu Bar, Industry forum, Local forum ...

Other promotional methods are not listed.

D. News sources: To become Baidu, the portal network of news sources, the requirements of original articles and authoritative.

E. Web site Digest

1, Homepage link. This is useful for both large and midsize enterprises, homepage to establish a website partner, you can design two kinds of forms, a row of picture links, a row of text links, picture links for the other site to better show the brand or corporate image, such a change, some of the big PR value site will consider and your site cooperation. Text links can be provided to your partner, the PR is equal, have the website brand status can, suggest link not too much, can reflect the value is very good.

2, Inside page link. The Big Enterprise website optimizes, the Government type website, may adopt, uses an inside page layout Friendship link Place also very good, after all has many medium-sized website needs to cooperate with you. And their PR value is only behind their own website, this kind of e-commerce Web site development is very fast, have a dedicated team to do site optimization work. Soon their PR will catch up with your site, then the other side will be very selective, may ask you to the other site link optimization Then, so, your site home page link has no advantage.

3, Internal page link layout optimization. Do an inside page link place very want, after the first page, this inside not too many links, too many words is not very high value, generally maintained in 150 or so, preferably not more than 200, too many words reflect the value does not say, and your inner page PR also bad development, after all, many sites are directed to the PR. The use of the inner page domain name is also a good aspect. can help you optimize, some use a static page, in my opinion also can. The use of pseudo static column page form is also very good. Actually has the resources Enterprise website, may take the examination to use a two level independent domain name. This is mainly a stand-alone server business enterprise, this will be even better. Do site optimization friends know that the two level of the weight of the domain name, here is not much to say!

4, Link typesetting. For a good link page, link layout is very important, good visual effects on users, website collaborators, search engines are very necessary. At present, a lot of links on the page is the picture shows, the next part is the text link, and some use the form of left and right layout, in fact, the effect is the same. The feeling will be very messy, not very friendly. Of course some friends will think that do not need, after all, not to show the user, the purpose is to give search engine effect. I do think so, but I can tell you here, a good optimization process is more detail, more user experience rate, you ignore the words, that is, ignore the search engine! The layout of the links can be formatted using a navigation page, or you can use a simple type module! That would make it clearer! There are a lot of content, here is no longer detailed introduction! We can think about it, can also communicate with you, you can also give me a message, we discuss together!

5, pagination links. Pagination links are many, including selection and design. Large sites, pagination are independent domain name site, or independent column page. Good use of resources can help bring direct results, general-type web site can not be so troublesome. The direct use of Friendship links column box is good, do not think too much and design too troublesome! Of course, to the front is also good, the key to see how the design and use! In addition to some good links to good friendship optimization. I think the main is this, and other aspects of the people can find their own.