Website planning: Website column and page planning

Website Column Planning
Relative to the site page and functional planning, the importance of site column planning is often overlooked. In fact, site column planning for the success or failure of the site has a very direct relationship between the site column with the following two functions, both indispensable. Webjx.com

First, sketchy, Han Ming Yi. Webjx.com

The internet is getting more and more fast, the information of the network is more and more rich, the visitor is lack of browsing patience. Open a website for no more than 10 seconds, and once you can't find the information you need, the site will be turned off by the viewer without any courtesy. To allow visitors to stop in a hurry, we must clearly give their website content "outline", that is, the site's columns. Webjx.com

Site column planning, in fact, is also a highly refined content of the site. Even the beautiful books, if the lack of clear outline and structure, I am afraid will also be submerged in the sea of books. Web site is also so, no matter how exciting the content of the site, the lack of accurate column extraction, it is difficult to arouse the attention of visitors.

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Therefore, the site's column planning first to do "Sketchy, Han Ming Yi", with the most concise language to extract the content of each part of the site, clearly tell the browser what the site said, what information and functions. Web Teaching Network

Second, guide astray, clear navigation

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The more content the website has, the easier it is for viewers to get lost. In addition to the "outline" of the role, the site should also provide visitors with clear and intuitive guidelines to help visitors to easily reach all pages of the site.

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The navigation function of the website column usually includes the following four kinds of situations: webjx.com

1. Global Navigation

Global navigation can help users go to any section of the site at any time. And you can easily jump to another column. Generally, the location of global navigation is fixed to reduce the time that the viewer is looking for.

2, Path navigation webjx.com

Path navigation shows users to browse the page of the column and path to help users to visit the page of the upper and lower columns, thus more complete understanding of the site information.

3. Fast Navigation

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For the site's old users, the need to quickly reach the required columns, fast navigation for these users to provide intuitive column links, reduce the number of clicks and time users, improve browsing efficiency. Web Teaching Network

4. Related navigation

In order to increase the user's stay time, site planners need to fully consider the needs of the browser, for the page to set the relevant navigation, so that visitors can easily go to the relevant pages of concern, so as to enhance understanding of the enterprise, improve the chances of cooperation. Webjx.com

In the final analysis, successful program planning is based on the understanding of user needs. The more accurate and in-depth the users and requirements are, the more attractive the site's columns are, and the more potential customers can retain. Web Teaching Network

Web page Planning
The website page is the final performance layer of the Enterprise website marketing Strategy, also is the direct contact layer that the user visits the website. At the same time, Web page planning is also the easiest to make the project team have differences:

Web designer said: "I know the aesthetic standards, for web design, I have the most say;"

Website developer said: "The website program is I develop, I most know my program how to present to the user;" Webjx.com

Enterprise decision-makers say: "I know my business and my clients best, I can best judge what kind of site they need;"

Website planner said: "The site's location and planning from me, I am the final decision person;"

Everyone says nothing wrong, but everyone sees only one aspect of the problem. For the evaluation of web design, the most voice of course is also the users of the site, but users can not tell us exactly what they want the Web page, stay or leave the site is the most direct way they express their opinions. Good site Planners In addition to listening to the various roles of the team, but also good at the user's browsing behavior to capture the user's views.

In addition, the proposed site planners in the Web page planning, adhere to the following principles: Web Teaching Network

1, in line with the customer's industry attributes and enterprise characteristics.

In the customer opens the page the instant, lets the customer intuitively feel the enterprise to deliver the idea and the characteristic, like the webpage color, the picture, the layout and so on. Web Teaching Network

2, in line with the user's browsing habits.

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According to the importance of the content of the page to order, so that users with the least eye movement and mouse movement, to find the information needed. Webjx.com

3, in line with the user's use habits.

According to the user's use of the Web page, the user's most commonly used function is placed in the eye-catching position, it is conducive to the user's search and use.

4, graphics and text collocation, the focus is outstanding.

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The user's cognition to the picture is much higher than the understanding of the text, the appropriate use of the picture can improve the user's attention. In addition, the establishment of the visual focus of the page is also very important, too much interference elements will make users overwhelmed. Web Teaching Network

5, conducive to search engine optimization webjx.com

Reduce the use of flash and large pictures, more text and description, so that the search engine more easily indexed sites, so that users more easily find the content.