1. Current Market
Developers always have to survive. What is the use of development without income? APP profits on mobile platforms are generally achieved by advertising revenue and sales programs. For example, Android software has no sales platforms in China, while normal ads are usually seen for 100 times, it is not necessarily a single click. The Chinese market does not count as the number of impressions, but is billed only by clicks.
In fact, what common developers want is that someone uses my software, regardless of the advertisers or ordinary users, to get the corresponding reward.
2. Why does the integral wall appear?
The "wall" of the Point wall refers to the advertisements displayed in a centralized manner, and the "points" (also known as virtual currency) means users get certain points by clicking an advertisement, then, you can consume these points in the application. For example, if you accumulate N points, you will be able to get another level. Developers also get advertising fees from advertisers by clicking ads.
I don't know why some application markets reject applications with integral walls? This does not have the nature of strong buying and selling. Normal developers generally allow users to experience the ease of use of the software before they consume credits and sell software. If you do not know how good or bad it is, start to ask for points, and the user is expected to delete them directly.
3. User Experience (example)
1) The user has used the first five rounds of a game. When he wants to play the sixth step, he jumps out of the dialog box and tells the user that he/she needs points to play the next level. He can click an advertisement or download other apps to earn points.
2) the user clicks the download application button and jumps out of an interface where the Application List is displayed, showing the points for downloading each application.
3) The user downloads and uses an application to earn points.
4) users can play games through consumption points.
5) users pass through the game quickly, and may also reward points (some software also provides users with virtual currency)
4. How can I add an integral wall to the program? (Take the Android Application as an example)
1) like a normal advertisement, you also need to add the permissions such as the network issue question, and the corresponding interface declaration (androidmanifest. XML) to introduce the corresponding integral wall jar package.
2) The call is generally divided into three parts (the integral wall can only be added to the Program), and cannot be implemented simply by modifying resources.
A) call up the points wall interface (for users to obtain points by downloading the application, for example, 10 points for downloading the Application)
B) obtain the current number of credits (used to infer whether the user can continue using the program)
C) consumption points (deduct user points under the corresponding circumstances, for example, use 10 points for the second off)
5. What is the difference between the integral wall and general advertisements?
Advertising is like selling arts. You just need to click it. The points wall is like selling tickets. You can only use points.
Different advertisements are suitable for different application types. The advertisement bar is displayed cyclically. When users do not click, developers cannot be added, which wastes user traffic. The credit wall comes directly. If you need to continue using the integral wall, you can ask for the integral points. If you do not want to pay in whatever way, you will not be able to use it. The integral wall is not always displayed.