What is the "million live" on the net red? 200 million big reward anchors

Anchor for the job, 200 million signing. The author from the recent domestic largest net red brokerage company in the Cherry and the largest live organization MJ Entertainment launched by the "Million Anchor" program learned that the first network anchor in the domestic reality show, will use the sky signing gold to achieve the domestic network anchor professional standardization.

What kind of play is this? What do you intend to do with the brand of the famous artist broker? Is this going to be the Zhang Zhanhao of Red Dean, the father of the Web?

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(Fig. 1) net Red Dean Father Zhang Zhanhao (Middle Cherry Helm)

"Crowdfunding 12.5 million, 7th crowdfunding 25.77 million"

At that time, Zhang Zhanhao rate of the company's brand Cherry in the 360 gold panning platform to launch crowdfunding, the results of a single-day crowdfunding super 10 million, one-week 25.77 million broken with the field records, so the record, has become the dumping of the entire investment circle and netizens network Red Classic case.

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(Figure 2 Crowdfunding 12.5 million, 7th crowdfunding 25.77 million)

Why does net red have such appeal? Is this really not hype?

Perhaps in the author's opinion, has been packaging out Ye Zi, Cao Anna, by, Lin, Xia Xiaowi in the cherry not only has the recruitment, training, packaging and brokerage and other perfect system, but also focus on the development of Network arts, live entertainment and network drama, such as explosive content IP to evolve star ecology.

In Cherry recruited hundreds of versatile folk beauties, training packaging after screening, as the star launch. In Cherry released the original beautiful theme of the network drama, arts, reality show, micro-film, MV and online games, currently signed 125 artists, Handmaiden 4. The number of registered artists Weibo has reached tens of millions of fans, with more than 400 million home-made content broadcast.

What the hell is this? If the Mao Tan Factory Middle School is the university entrance Examination factory, the cherry is undoubtedly the net red mass production line. But this pipeline is different from the broadcast platform of the net red economy, more is to burn money strong scale. In the early years of cherry has been achieved through the net red to profit.

This is also the key to its crowdfunding and the dumping of sentient beings.

But the cherry together with MJ Entertainment heavy investment "million anchor", is obviously another kind of network red economic experience, from the current network red circle of pure "show posture" of the bottleneck, with the reality show and variety of quality features, to shape in the "quality" is not weaker than the star lineup of variety shows.

But not only that, otherwise it is still a little weak.

"Establish the anchor industry norms, the cherry under a step big chess"

From the author's understanding of the situation, the "million anchor" reality show behind, there is another step in the Cherry and MJ Entertainment, that is, through reality show so that audiences are willing to accept and spread the powerful form of art, to the already messy network red circle and network anchors to do an industry norm.

Obviously, the job of such a reality show core link, is such an industry standard bearer, in Cherry and MJ Entertainment is likely through the host job search process and reviewers of the large number of poison tongue, to gradually provoke a big discussion on the topic of net red. and "million anchor" is precisely to pass the very controversial host conduct problem as a result, one to fully attract network attention, forming a strong topic proliferation, but also to the internal development, through the topic of the program "debate" and the signing of the final anchor, to form a guide to the professional rules of the anchor and public opinion guidance, Finally, in the form of entertainment, the emergence of a new network red game rules promoted by the Chinese cherry.

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(Figure 3 million host)

Of course, such an "industry standard" once established, in fact, in Cherry and MJ Entertainment, as the rules of the formulation of the party, also really from a very strong profit pattern of the network Red Factory form, into the network of Red World Vane and leader, which will be the future development of the cherry to create a greater space for imagination.

In fact, even if such a rule can not be completely accepted by the industry, just to "million anchor" this kind of comprehensive ecological, and let the network red Farewell to fighting each other the fragmented form of survival, Cherry and MJ Entertainment has been Qigaoyizhao, leading industry is far.

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What is the "million live" on the net red? 200 million big reward anchors