At the end of 2015, the four words that entrepreneurs were reluctant to face were "capital winters". With the past two years of mobile internet craze, a large number of aspiring young people with ideas to start a business, looking forward to fame in the Tuyere, but with the continuous burst of entrepreneurial projects due to various reasons for failure, economic pressure on the capital market also gradually return to rationality, entrepreneurship seems to have become a cake to touch.
Capital winter, entrepreneurship is really so difficult. The following startups, in their respective fields, find the real needs of users, from another perspective into the market, the mobile side of the steady development.
entrepreneurial field: Internet fun short video
APP Name:ditto video
Han is a product consultant, on-line 8 millions of users a month
Ditto is a short video entertainment app, a product consultant by well-known writer Han, who can watch various or funny or deep short videos from anywhere in ditto. Different from other video applications, ditto page introduction, simple function, the team's focus on the user to find high-quality video content. Ditto on the video has a common, very viral, good at grasping the hearts of netizens, causing resonance and spread.
In the future, ditto hopes to become a community that discovers, shares, and creates high quality short videos, bringing pure audiovisual entertainment to users, and ditto sharing is not only shortsighted, but new fun.
entrepreneurial field: News Client
APP Name: Wuhan Tong
fast iteration of products with a focus on user experience
"Wuhan Tong 1.0 version by 1 technical staff took 1 months to develop, 2.0 version by the technician spent half a month fast iteration update" Wuhan Tong development director said, "Wuhan Tong using Apicloud technology can be developed at once iOS and Android version, to achieve rapid iterative optimization. At present, Wuhan Tong can do news once released, multi-terminal display, information multi-terminal sharing, mobile phone digital newspaper, event registration and advertising more accurate, information push more timely, text image video All-round display. ”
Focus on user experience is the secret of the growth of Wuhan Tong, the project is not only recognized by the user, Wuhan city leader and Changjiang daily newspaper group also a lot of praise, for local media, Wuhan Tong's success is worthy of reference.
Entrepreneurial field: community Life Services E-commerce
APP Name: downstairs
Financing million, online one year covering Chengdu communities, tens of thousands of products meet customers need to stay indoors.
Downstairs to "home" as the core, to create a home to meet the needs of a one-stop shopping platform, users online purchase, 10 minutes delivery home, the community services to achieve the ultimate. Downstairs August 2014 to the present successful financing 10 million, the user base in just one year to increase to 200,000, the company scale reached 150 people. In order to meet the daily life of mobile phone users and online shopping needs, the company's three technical team one months to complete the downstairs app, and quickly make five versions of the change, now users can complete the downstairs app shopping, booking, product search, browse, purchase, payment, collection, and other functions of the recommended products, Become the user convenient and fast life consumption entrance.
Business Area:020 E-Commerce
APP Name: Snow Flap
Get Tens PreA Finance, redefining the field of private education
Snow Flap is an online learning platform based on the Internet, covering a variety of categories such as language, calligraphy, fine arts, sports, dance, music, and learning cars. Effectively solves the traditional organization's site and the teacher's low utilization rate causes the expensive question, also alleviates the online video education pure line on the single person study boring, inconvenient interaction and so on. Snow flap through the provision of door-on private teaching, snow flap + and café courses, so that students close together to learn, enhance communication, improve learning interest, while AA cost greatly save learning costs, so that learning is no longer a burden.
entrepreneurial field: Vertical Mobile e-commerce (sales of professional art supplies)
App Name: Art of Empty color
online six months, registered users 6 million, contribute 200W Sales
Air Color Art founder team are from the Chinese Academy of Fine Arts, according to the CTO Chairman Introduction, Entrepreneurial beginner's mind from graduation, many students apply for foreign art schools, but found that foreign pigments are very expensive, and the domestic pigment quality is not worse than foreign, empty color why not the domestic painting materials like art education, and international sharing.
In China, art supplies because of professional, targeted at the user group, a wealth of products to the art colleges and universities near the offline sales-oriented, and the distribution of a wide range of artists, a bag of a treasure can not meet its high-quality professional painting material needs. As a result, the art of empty color is born, the project is the beginning of the angel investment. 1 technicians on the Apicloud platform 25 days on the development of air-color Art mall app,15 June on-line, half a year has 6 W registered users, sales of up to 200W.
Art supplies itself belongs to high-frequency consumer products, art people's aggregation is relatively concentrated, very easy to form word of mouth spread, although only 60,000 registered users, but user loyalty is very high. The success of empty color art is a benchmark for precision Vertical mobile e-commerce.
Capital Winter, all return to reason, for the truly confident enthusiastic entrepreneurs, may not be a good thing. Without financial support, it is no longer simple and brutal to burn money for scale. Entrepreneurs should be in the right direction, using fast-developing platforms such as Appmobi, Apicloud, Mosync to quickly launch product-to-market verification business models, iterative upgrades to improve user experience and service quality to gain user recognition for development opportunities.
Moreover, the Government encourages entrepreneurial innovation, the mobile market is still in the trend, compared to other areas, the technology Internet is the future most promising industry, I believe that the future will gush out more excellent entrepreneurial projects, need our common support and look forward to.
Capital Winter, these ten start-up companies deserve respect (next)