The analysis of the keyword competition degree is the first thing we need to do to optimize the website, if we start on the wrong choice
Key words, and finally all the optimization is a cloud, down to simply say how to analyze a keyword competition degree.
Analysis of a keyword competition generally has four "see":
1, look at the total related pages
When search in the search for keywords to show the relevant page is that you want to compete with the page, generally appear
The more pages, the more competitive the word. The General law
100,000 number and a bit, build a general website, optimization can easily go to the home page
10 to 1 million order of magnitude, is a medium popular word website must have certain weight and certain outside chain can optimize up
1 million orders of magnitude above, very hot, need a large website to optimize.
But when we search, such as some common words "we", the number of related pages is very large, but if the optimization is easy to the home page, it is because such a keyword does not have any business parents, and no
People to optimize, the number of related pages is very large only because we often use. Like what
2, see the title
With intitle: keyword, now search element engine to the weight of the title is very high, look at the search results ranked in the top 10 sites, keywords appear in the title of how many, the key words appear in the title, these sites are optimized for this keyword, then the keyword appears in the title more, the greater the competition will be
3, look at the number of pages in the first page
Generally more popular keywords will be used to optimize the home page, when we do keyword analysis of the competition, found that the home page appears more, so the easier to optimize, the more difficult to see the home page on each site on the site, PR, as well as Yahoo outside the chain, these circumstances can give us a ballpark information, We optimize the time need to optimize to what extent we can go beyond these sites, row the first page.
4, look at the site's internal structure optimization
The overall optimization of the site has external optimization and internal optimization, through the analysis of the internal optimization of the site can be seen competitors optimization level, if he only made external optimization without internal optimization to do the home page, then we will be more easily than the opponent
Through the four "see" generally can be a general understanding of the key words we want to optimize the competitive situation, in further analysis can be determined well so optimized keywords.