Google adsence Guide---Competitive advertising filtering-search engine technology

Source: Internet
Author: User
Google AdSense provides the ability to block specific ads from being displayed on your Web page. While Google ads are highly targeted relative to your content, there are situations where you don't want to show specific ads-for example, you might want to intercept ads that lead to your competitor's website.

Web site filters work by intercepting ads that link to a particular URL. In this way, you can easily intercept all of your competitors ' ads for www.example.com. If you enter a top-level domain name such as www.example.com, you can also block all advertisements linked to subdirectories under that domain. URL filters apply the following rules:

Input example.com will intercept ads pointing to example.com and example.com/sub
Input example.com will also intercept ads pointing to www.example.com and forums.example.com.
www.example.com will intercept the ads pointing to www.example.com, but notWill intercept points to forums.example.com or example.comof advertising
Example.com/sub won't intercept ads pointing to example.com/products or example.com/sub/index.html.
Use URL filter

We will use the following 5 simple steps to show you how to set up the URL filter in the AdSense account.

To modify the URL filter, please login to your AdSense account, the URL is https://www.google.com/adsense/.
Click Set upLabel. A line of links appears below the label-click URL Filter。 The page will display the URL that your account is currently filtering. If this is the first time you use a filter, there is nothing in the text box.
Click Modify
Copy the URL from the ad to your filtered list. There are two ways to find this URL-both of which are described in detail below.
Click Save ChangesAdd these sites to your URL filter. It usually takes about 4 hours for your changes to take effect, so you will continue to see the ads on your Web site for a short period of time. If the filtered ads still appear on your Web page after 12 hours, please let us know that our email is adsense-zhs@google.com.
 


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