Google algorithm update! A large number of pages with a domain name will appear in the search results.

Google Algorithm Update! A large number of pages with a domain name will appear in the search results.

The Google Postmaster blog issued a statement yesterday. Google updated the algorithm and changed the situation where a previous domain name only showed no more than two pages in the search results, the new algorithm makes it possible that more than three pages of the same domain name may appear in the search results. Of course, this only happens when Google considers the user to be a query, if the user is very interested in the content of a specific domain name, Google considers that the user is particularly interested in the content of www.amnh.com by taking the Query [exhibitions at amnh] as an example, the search results will contain a large number of pages for this domain name about exhibitions.

This will lead to a situation where a domain name may control the search results. This is a big action after Google acquired metaweb. Google can identify named entities in user queries and associate them with websites, this may be the so-called brand. Various data shows that the search volume of brand and Entity names is huge, but whether the improvement is good or not is proved well!

Currently, many user queries are composed of website names and keywords. According to the Google algorithm, the search results of such queries will be completely controlled by the website, and the chances for other websites are very small, therefore, the website should pay attention to brand optimization, from the initial website name, domain name selection, then brand promotion, and finally brand protection.

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