Google, website quality guide

Source: Internet
Author: User
Tags session id
Follow these guidelines to help Google locate, index, and rank your website. This is the best way to ensure that your site is included in Google search results. Even if you do not plan to follow these suggestions, we strongly recommend that you carefully consider the "quality guide" section, which lists some silly practices, this may cause your website to be completely removed from the website index by Google. Once a website is removed, it will no longer appear in the results of any Google.com or its partner website.
Design and content guide:
Websites must have clear hierarchies and text links. Each webpage should be accessible from at least one static text link.

Provide a website map for your users. There are links to important content. If the number of links in the website map exceeds 100, you should divide it into several pages.

Create a useful and informative website. The webpage should clearly and accurately describe your content.

Imagine what words a user may use to search for your webpage and make sure your website contains these words.

Important names, content, or links should be displayed in text rather than images. Google search robots do not recognize text in images.

Make sure that descriptive TITLE and ALT tags are used and accurate.

Check for bad links and use the correct HTML tag.

If you use a dynamic page (that is, the URL contains "? "Character), you need to know that not every search crawler can search for dynamic pages like a static page, it is best to keep the parameter or number brief.

Limit the number of links on the page to a reasonable range (less than 100 ).

Technical Guide:
Use a plain text browser such as Lynx to view your website, because most web crawlers view your website in the same way as Lynx. If you use many fancy functions such as javascript, Cookies, Session ID, framework, DHTML, or Flash, but you cannot see your website in a plain text browser, search crawlers are helpless.

Allows search robots to travel to your site without Session IDs or parameters. These technologies may be useful for tracking the behavior of a user, but the robot access mode is completely different. Using these technologies will lead to incomplete site indexing, because robots may not be able to remove URLs that seem different but direct to the same page.

Make sure that your Web server supports the If-Modified-Since HTTP header. This feature tells Google what has changed Since the last tour. This function can save your bandwidth and response time.

Use the robots.txt file of the server. This file tells Web crawlers which directories can or cannot be traversed. Make sure it is timely, so as not to inadvertently stop Google crawlers. For more information about web crawlers and how to control their access to your website, see http://www.robotstxt.org/wc/faq.html.

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