How is the search box of the electric dealer website designed?

This article explains the user experience of the search box in detail, and if you are interested, keep an eye on the post.

Location of the search box

Picture example: Amazon

Status: Enter Amazon's website page, the search box is placed in a very obvious position.

Design reason: When users enter the website, most people are very accurate according to the needs of the online shopping, search will need to find the search box, the search box must be placed in a prominent position

Default Product Tips

Picture example: Taobao

Status: Taobao page of the input box has the default sentence: The new dress Festival Big rewards!

Rationale for the design:

When the site wants to recommend a category of goods, search is the user to use High-frequency function, then in the search box to recommend, then this category of sales will be driven up

The resource location recommended by the website is limited, how to make full use of it, it is obvious that this is a good method.

Hot search words in the dropdown box recommendation tips

Photo Example: Suning easy to buy

Status: When you click on the input box, the following pop-up recommended Category: Hot search, below a large number of categories and products recommended

Design reason: When the user in the online shopping, ready to accurately search for goods to buy, appear hot search words, inadvertently will appear users also want to buy goods, so it is easy to stimulate the user's desire to buy, can improve the sales of hot goods.

User Scenario Simulation: I hate to go to the supermarket, originally wanted to buy a la carte, in the process of browsing, unknowingly finally bought a pile of fruit and snacks back, the purchase of goods I expected several times.

How to design: When designing this feature, as a product manager, you should not only focus on the superficial user experience, but also on both sides of the process

According to all the sales results of the website, it automatically pushes the hot search words up

According to the need of the website operation Department, because the operation will have the demand of recommending the category goods, the technology needs to develop a set of functions that can be set up in the background independently of the hot search term.

The existing system automatically crawl update, while meeting operational needs, this is a complete hot search word recommended.

Search box dropdown box history recommended Tips

Picture example: Jing Dong

Status: In the Jingdong website successively search and graphics and computer options, once again into the Jingdong home page, click Search, will appear your search history.

Design reason: the user has searched the commodity, is has the huge purchase tendency, after carries on the view, but did not purchase the behavior, returns to carry on the search, automatically appears the search history, does not need to manually continue to enter again, greatly enhances the user experience. Accordingly, the conversion rate of user purchase can be improved.