How many work attitudes should the product manager have?

Source: Internet
Author: User

 

How many work attitudes should the product manager have?

 

Zhou Yang hasn't gone to get cigarettes after a while according to what Wang fatzi said, just as Wang fatzi didn't say this. In fact, it may be a polite word, as a result, the other party does not agree with this, so it is embarrassing.

The next day, when I got into the office and sat down, a thin young man with glasses stood at the door and asked me, "Is Manager Zhou here ?"

"Not yet. What's your problem ?" I asked him.

"Mr. Wang asked me to send this smoke to Manager Zhou ." Said, he handed me the smoke before going to my work station. "Please transfer it to him. Thank you !"

After that, I turned out of the office.

I was a little stupid when I took the smoke. To tell the truth, I couldn't guess Zhou Yang. His face was big and he didn't pick it up, and people sent it to me, how has Zhou Yang affected the company? I want to put this smoke on Zhou Yang's desk.

"A bubble, you guess what I met on the road today. If a boy wants to follow his wallet, he will show his body. I will put the boy down on the spot with a big back. Who's Zhongnanhai? Did Wang fatzi say it to Yangge yesterday ?"

As soon as Liangzi entered the door, he showed off his heroic deeds today. But when he fell into the Zhongnanhai area on Zhou Yang's desk, the hero was lost, and the smoke and smoke were suddenly abrupt.

"This smoKe is good. There are more than one million cigarettes. If he doesn't come, take two packs first ." Said, split the package and pulled out two boxes.

I thought, it's just that you have a joke. I don't know where you are.

After Liang Zai took two packets, he was a little rude. He sat down in his seat and took a cigarette package apart and asked me, "Let's get a bubble. We can't afford to smoke this cigarette. Try it."

I shook my head: "Be careful when Zhou Yang comes to say You ."

"Don't worry, Yangge is the kind of person who views money as dirt. You know, although he earned a lot every month, he does ......" Liang Zi was about to tell me mysteriously that he looked up and said that Zhou Yang was in, and began to smoke with a head shake.

Zhou Yang also saw the split smoke and did not say anything. He just pushed the smoke to the corner of the table: "Old Wang is so polite. Ladies and gentlemen, smoke is here, if you want to smoke it, come and get it!"

Liang Zi looked at me proudly. What does it mean? Is Zhou Yang the kind of person who cares about a cigarette!

"Okay, big face, head. The director of the Sales Department sent someone to give you a cigarette early in the morning !" I admire Zhou Yang from the bottom of my heart. The product department and the sales department, especially the boss of the Sales Department, have the best relationship with each other. This was the first time in a bubble's product manager career.

Zhou Yang smiled and said, "It is for the company's development, mutual understanding, and mutual support !"

Thank you!

"Liangzai, smoke is exhausted !" Zhou Yang asked when he saw that Liang Zi was smoking.

Liangzai nodded. "No, start work !"

"Well, I made a work interface description with the Sales Department and printed it out later. You will send it to the sales department ." After Zhou Yang finished speaking, he took out his notebook and opened it.

"Well, let's just take a look at the face of smoke ."

I smiled and thought, "What does smoke have to do with you.

"Liangzai, although we had a chat with Mr. Wang yesterday, you know that we seldom have a direct interface with Mr. Wang at work. There are more than 70 people in the sales department who will inevitably deal with them. Therefore, in the future, it will not only be the sales department, but also the departments that have a working relationship with us should pay attention to their work attitude. After all, we have to rely on them for work."

In fact, it should be accurate to show your head because there is no hair on your head.

"Well, Yang Ge, you have provided some suggestions. It's useless to say something about consciousness !"

Zhou Yang also stretched out his hand and tore a pack of cigarettes: "A bubble, let's say, you have experience and tell Liang Zi what kind of attitude he should have at work ." After that, click one to start pumping.

Zhou Yang's arrangement was a little sudden. How can he say that this proposition is too big? To be a small one, I want to tell Liang Zi about my experiences and feelings, it is challenging for me to summarize the work attitude that the product manager should have.

But who am I? I thought, with an instant, just following the conversation between Zhou Yang and Wang fatzi yesterday. As long as I talk about it, I have the confidence to let the topic go.

"I will talk about some of my ideas for your reference only ."

I sat down in the chair next to Zhou Yang and started talking about it.

"In fact, I think the communication methods and processes between Zhou Yang and Wang yesterday are very worthy of our reference ."

Zhou Yang smiled and said, "It's serious ."

"What I'm talking about is serious. For example, if you communicated with Mr. Wang yesterday, you have come up with the work attitude that the product manager must master ."

"What ?" Asked Liang Zi with an oblique head.

"Do not humble, do not arrogant, take care of the overall situation, to convince people ."

"Cut, what is this? I didn't lose face in our product department when I competed with Wang fatzi yesterday !"

"But it affects my work !"

Liang Zi does not speak. What can he say if this is the case.

"The attitude we showed yesterday should be just a little bit faster. It's just a bit more comfortable, but it's not helpful to our work, but it's harmful ."

"Liang Zi, I already told you, at least now, the company hasn't made a clear statement about whether to give the product manager the direct management power. What should we ask other departments to do for the product department, it is inevitable that some departments or individuals do not understand it, or even deliberately embarrass us, Liang Zi. What should you do?" Zhou Yang looked at him and asked.

"Whoever dares to fight for me, I will pack it !" Said Liang Zi, biting his teeth.

"It's useless. Who are you going to clean up ?" Zhou Yang smiled and scolded.

I also smiled: "Of course, you can do this. Of course, to some extent, this form can solve the current problem, but what is the final result, you have to settle down with the other party, and the product manager and business department have long-term cooperation. You can't expect to solve the problem in this way every time, right? In this way, the product manager will become an enemy on all sides sooner or later, isolated and helpless.

So how can we do this? I just mentioned that we are not humble, arrogant, and considerate.

We are not humble or arrogant. It is our principle to face problems. We are a product manager. Although our performance is achieved through other departments, however, this does not mean that we have to ask each other three times at a low level. This will only make the other party not take the product manager seriously. Similarly, when we get a certain score, we also need to know that the product manager's performance is inseparable from the support of other departments.

However, what should I do if the sales department did not cooperate with us yesterday? That is the last eight words: Take care of the overall situation and convince people. This is our solution to the problem.

First of all, we must take into account the overall situation. In this case, any person in the company can only consider the small interests of his or her own department, but only the product manager can, product managers always consider the overall interests of the company and the business. Because the work characteristics of product managers make it impossible for us to focus on a specific business, instead, it is necessary to develop based on the overall business. Only when the business is well done can the product manager make achievements.

This is not a big truth, but a combination of our most practical work.

Therefore, we must first look at the problems we encountered from the perspective of the overall interests, not just like yesterday, but just for a moment. As a person, you are comfortable, but as a product manager, don't you feel more troublesome?"

Liang Zi nodded: "What about next ?"

"As long as we stand on the big picture, no department dares to say something to the product manager. The next thing we need to do is to persuade each other through all legitimate reasons.

What is a legitimate reason? It is very simple. The reason is justified without adding any private factors or power.

In addition, in the face of Wang's dissatisfaction, Zhou Yang did not justify or simply maintain the face of the product department for the product department, but explained why the product department needed support from the sales department in the company's interests, what can this kind of support bring to the company and what can it bring to the sales department? I don't know how Zhou Yang's private relationship with Mr. Wang is, But Zhou Yang didn't make it happen to Han Zong, I didn't say that the sales department was forced to provide support to us through the power of Mr. Han."

"Cannot I solve the problem when I arrive at Han Zong ?"

"Liangzai, this can solve the problem, but as I said just now, this only solves the problem for a while and cannot solve the problem for a long time. We want all departments to support us, they can only be willing and willing to provide support. The support under their powers can only be one-sided and indecisive. This is precisely what product managers are most reluctant to see. Liangzai, let you write a program with a fire in your stomach. Would you like it ?"

Liangzai smiled: "That is definitely not good ."

"That's right. The same principle ."

Zhou Yang interjected: "Liang Zi, I understand. It is totally different to be a product manager or a development engineer. First, there must be a fundamental change in work attitude and approach, sometimes it cannot be too simple. Many times it is necessary to be flexible, but it must be based on the principle of flexibility. What experience does bubble have? Let's continue to talk about it and let Liang Zi strengthen it."

"Well, as I said just now, I think it is the most fundamental work attitude of the product manager. I will give you a few more ideas.

1) seeking truth from facts.

I feel that there seems to be a kind of ethos now. When it comes to seeking truth from facts, it is just a matter of face. I am very opposed to the lack of a realistic attitude towards doing things, especially for product managers, it's almost fatal.

For example, the company wants you to develop a commercial plan. As a product manager, you must consider the actual resources of the company. These resources include: How many people are there; the amount of money, the amount of technology, the amount of influence, the amount of visibility, and the number of customers.

I don't think any product manager will consider this solution based on the current situation?

Product Management is like this. If you do not know the company's internal and external resources, you cannot make good products. Or, you can say that, in the company, the boss is allowed to be unfamiliar with the company's resources, the marketing department is not familiar with the company's resources or the technical department is not familiar with the company's resources. However, if the product manager is not familiar with the company's resources, a major problem may occur.

Now the competition between companies is nothing more than competition for resources. What is a product? It is actually the final carrier of the company's resources. Therefore, as a product manager, if you lack a realistic understanding of the company's resources, you cannot manage the product based on actual conditions, what you bring to the company will be a devastating blow."

"Is it so serious ?" Liangzai does not believe it.

"What would happen if the boss asked you to finish the development task that could be completed in one month ?" I asked Liang Zi.

Liangzi gave up his tongue and said, "It will take my life !"

"Likewise, not seeking truth from facts can lead to the fate of the company ."

"2) Distinguish between primary and secondary.

As the saying goes: I think this sentence corresponds to another saying: good steel should be used in cutting edge, theoretically speaking, that is, the product manager should distinguish the primary and secondary tasks, know what is the most important thing at a certain stage, and what is the highest priority.

Liangzai, you will gradually realize that the next job will be very trivial. In a short time, you will communicate with the R & D department about functions, discuss requirements with the marketing department, and then you will have to train products for the Sales Department, maybe I have to serve as a customer service representative. I am exhausted in a day. Do you want to be exhausted?"

"Nonsense, I am a product manager, not a broken reminder ."

"That's right. Therefore, as a product manager, you must have a mentality or get to know something that is not important to the product, in fact, it has no impact on your products. It only affects your psychology, or something only affects your interface department, the interface department passes on what they need to do to you."

"Is time management ." Said Zhou Yang.

"Well, it is actually a concrete manifestation of time management skills ."

"This is not difficult. I used to have training in this field. When I was a project manager, I felt that I was doing well in this field ." Show confidence in your face.

"3) broad mind.

This is not only the attitude that product managers should have, but also the attitude of being human. Here, let's just talk about the influence of this attitude on product managers.

The product manager is the promoter and core of a product team. It relies on everyone in the team to achieve product goals. These people come from technology, marketing, sales, and other departments, they are not product policy makers, and are not necessarily the most familiar with products, but we must admit that they must be more professional in their respective fields than product managers, to succeed in a product, you must rely on professionals in every aspect of the team.

The product manager develops a strategy, but tactically, we cannot go beyond the limit. In terms of implementation details, we need to listen to the opinions and suggestions of the team members, we should treat every suggestion, opinion, and even question with an equal mind. If we cannot be regarded as product managers, we must ask team members to follow our advice, even for the sake of your own face, knowing that you are wrong is still walking on your own. This is a big taboo for product managers to do things.

In the product team, product managers are not the smartest people. The smartest people in your team should discover these smart people and their smart ideas.

Having a heart in the sea, you can not only make excellent products, but also make you the most respectable person in the team ."

"Don't worry, I'm the kind of chicken belly man? Brother Yang can testify !"

"I didn't say you again. What's the matter? Who are you? I don't know yet. I 've been with me for five years. But now I am a product manager. I have more contacts and a wider mind ."

"Hey, you can rest assured. If it's a big deal, you just have to say "no ."

"4) active learning.

What is the fastest change for enterprises? The fastest change in the market, the fastest change in users, and the fastest change in products. Therefore, for product managers, if they want to adapt to the ever-changing market, formulate market-compliant solutions, and find a solution to the problem, there is no other good solution, that is, they constantly learn and innovate, constantly revise and improve your knowledge."

"Personal experience is also important !" Liangzi interjected.

"Yes, personal experience is very important, but experience may make you succeed in the market once or twice, but it cannot guarantee your continuous success in the market, experience is just a summary of previous experiences, but cannot identify changed or even unknown things. At this time, we need to draw useful elements from others' experiences to help us. This is to learn, not only to improve ourselves theoretically, but also to enrich ourselves from others' experiences.

We should not only learn, but more importantly, integrate and draw inferences from each other to form our own knowledge system. Then we will use this knowledge to practice, find out the deficiencies through practice, and then continue to improve our knowledge system.

As long as you are a product manager, you need to take the initiative to learn for one day. The teacher is by your side. Every member of your team, every partner, and every customer is your teacher ."

"This is fine. I still have a high IQ !" Liang zi said with greater pride.

"Isn't IQ directly related to active learning ?" Zhou Yang poured a bucket of cold water on Liangzi.

Liangzi was not angry, and took out another cigarette.

At this moment, when the door opened, a sub-Perfume smell rushed into the face and turned to look at it. It turned out to be sister Guo. I felt lucky when I was excited. I was just preparing to smoke a cigarette after the communication, fortunately, Sister Guo came in. Otherwise, my good image may be damaged.

Zhou Yang saw Sister Guo come in and asked us to return to the work station. Then he was busy packing the smoke on the desk into the drawer.

"Oh, Zhou Yang, come on, you can see it all. Han always said several times that he asked me to manage your department and not smoke in the room. What do you say next ?"

Zhou Yang stretched out his hand: "I didn't smoke it. Mr. Wang just took it. I don't believe you asked them ."

"It's him again. In this company, if you talk about smoking, you and him will be the most famous. Then I will be there to catch him off guard. By the way, let's talk to you first. Aren't you still missing a product manager in the product department? I interviewed one last week. I feel pretty good. I asked him to come over for a review at 10 o'clock today. You have prepared for it!"

Zhou Yang frowned? No, I have something to do. Well, let's let a bubble go. He has been responsible for review since he came here. You know, he has a good eye ."

I stared at Sister Guo with an eye, and thought, I must go, so that I can have close contact with sister Guo.

"Okay, let's make a bubble. Let's prepare for the second meeting room ." After that, Sister Guo turned and walked out of the product department.

I am about to go out.

"Bubble, why ?" Liangzai put the smoke in his hand into his mouth, and continue to spray the cloud.

"Let's go to the second Meeting room !" I am wondering why he knows why.

Liangzai "" Yi le: "It's only. What is your rush ."

Ah, it's? This is a shame!

 

Apao say:

To tell you the truth, Alibaba Cloud can go to the present path as a product manager, relying entirely on the-character policy mentioned in the text:

Not humble, not arrogant; taking into account the overall situation; convince people; seeking truth from facts; Distinguish between primary and secondary; broad-minded; take the initiative to learn.

No matter whether you believe it or not, I keep these words in mind and tell myself from time to time, a bubble, if you want to continue on this road, you must follow it!

This article is from yes! Product Manager.

Book details: http://blog.csdn.net/broadview2006/article/details/6873929

 

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