How Taobao customers choose suitable keywords

In this case, there are two solutions:

First, talk to the shopkeeper about the Commission, as long as you have the ability to promote it. The shopkeeper hopes that their products will be pushed.

The second is the amount of work, for example, the Commission for some daily necessities products is not high. However, these are repetitive products. A large volume.

For example, if you have pushed some famous brand products. The Commission for those brands is not very high. However, the promotion volume is very large. Why? High conversion rate! Large volume! Therefore, when selecting a product, pay attention to the product features: some are repetitive consumption, and some are not frequently purchased. In addition, brands and non-brands will affect the conversion rate.

There are also some large items: refrigerators and sofa. The Commission must be high, but the repetitive purchase rate is small, so your traffic will be much higher. In addition, there are many other factors that affect the transaction of such large commodities.

In addition, our blog promotes very few products in this mode. Therefore, after selecting the product category, we must select the high-quality products under this category. This leads to a high conversion rate.

1. Try to select a brand.

2. It depends on the baby details. The baby details are not good and there are few deals. Will directly affect the conversion rate.

3. Price. You must believe that the Commission is high and the product price is definitely high. The product price will affect the conversion rate.

4. High Commission and low price. Then you need to pay attention to whether there is any problem with the product quality. If there is a problem with the product quality, you recommend it to the user, and the user will not trust you in the future, and you will have no business to do.

For example, if I chose essential oils, I would definitely choose Afu and the most explosive lavender essential oil from Afu.

Afu was originally a famous brand with a high brand awareness. And that lavender essential oil is an explosion, many people buy. Baby details are very good.

You only need a little guidance to complete the transaction.

However, Afu's commission is not high, so I interspersed with several other high-commission products.

After the product is selected, you need to select keywords.

Taobao's competition is fierce now! Keyword. At that time, it will be half-dead.

1. Select keywords from the consumer's perspective. In fact, many keyword indexes are searched by Taobao. Therefore, there is basically no need to do anything. For example, the word "rankings. I believe that few real users will search for the rankings. Most of our Taobao customers are searching by themselves. Other words are searched by Taobao. So pay attention to it!

2. Some purchase intention is not very strong words, we can also do. For example, how to use the word essential oil. This word is obviously not intended for purchase. But it can also be done. Why? This is because it is a potential customer. You think about it. He can't buy dozens of essential oils at once. Just put them at home. He must have bought it, which is our potential customer. Speaking of this, I see a lot of single pages doing this word. The bounce rate of this word on a single page is. However, let's use this word. That is very suitable. As long as you have a good user experience, it is not difficult to retain customers.

For example, you make an eBook: Essential oil usage tips. Then, the user searches for the word and you need to leave the email address. You can get this ebook. Isn't that your customer? It cannot be run. Moreover, such words are currently not highly competitive and there is still a chance ..