How to communicate with customers on website construction

Source: Internet
Author: User

I believe everyone knows the definition of website construction, and I will not comment on it here.

This type of work of professional design companies will be handed over to the customer manager. However, in practice, various technical departments have the opportunity to get in touch, and the requirements for Internet site building services are getting higher and higher, the competition between companies or individuals that undertake business is becoming increasingly fierce. It is a very attractive topic to learn how to win the favor of customers and make them communicate better with you.

Website construction is different from buying and selling products. It involves multiple links, multiple technical support, and multiple levels of thinking. This is undoubtedly compared with web design,ProgramDevelopment is more challenging. After all, business cannot be undertaken, and good technical and human resources are wasted. Therefore, this is crucial to the survival of Internet companies.

I don't know if you have summarized every negotiation with the customer. Maybe you just read a prepared solution to the customer. There are too many changes in the Internet, and the value-added service of Internet website construction is no exception. In my summary, the first is:

1. How to locate the website?

When communicating with customers, the first concept must be clear about the customer's positioning of the constructed website. Every professional term must be expressed patiently and clearly. Otherwise, even if you are talking about it, the other party may be confused. The current development of enterprise website construction is only divided into three steps. The first step is the so-called internal electronic process, including the enterprise's own websites to provide information to the industry. The second step is the e-commerce process. For example, an individual can buy the desired product online. The third step is the systematic operation of e-commerce and traditional marketing, so that enterprise operation modes are more diversified. Do your homework before communication, understand the customer's product characteristics, and understand the enterprise's website construction needs.

2. Make a hypothesis? The effects, effects, and benefits of an Internet website may be brought to enterprises.
The topic that customers are most concerned about, in addition to strengthening their understanding of the Internet, the situation in China, and the visibility of future development, I would like to directly tell customers that at present, it can be used as a carrier to let others know about your company's high-quality products and build a brand image for your company. For example, if the customer is more interested, try to ask the customer, how did they find you to talk about it?

3. Build Steps
This is related to technologies. Many customers may not want to know about the technical issues, but they would like to know the following:

(1) domain name selection: as a brand, try to propose several solutions for customers to choose. as you, of course, you need to master the meaning and application knowledge of various domain names.
(2) host selection: What kind of host is selected for a website? Generally, many customers are vague about the concept of virtual hosts. The combination of access speed, stability, and website functions may not be so abstract. For example, a host is like a shop or domain name rented on a commercial street. A website design is the decoration of a store ....
(3) Enterprise Post Office: It should be noted that this is more important than website construction. An email with an independent enterprise domain name is an important thing. If necessary, describe how easy the Post Office is to use.
(4) graphic design: This is the most troublesome and easy to rework part. Here is a skill to clearly understand who the customer is responsible for final review. For example, if a few people get up and comments, each of them will be spent in a variety of ways. It is strange that graphic designers do not work hard. Color requirements, embodies the spirit ....
(5) overall planning of the topic: it is best to draw a tree chart with the customer's solution.
(6) How do I implement Website Functions: Do I need membership management? So we need to know how to manage it, whether members need to be classified or not, and whether there is a feedback form? Is directly uploaded to the bucket. Detailed descriptions are important to you and your colleagues.

4. website promotion
This step is best to be realistic. If you log on to 5400 for free, it may be effective for customers who do not know the situation. But in the end, if you are a professional, it is best to tell the truth.

5. website maintenance
The scope and billing of maintenance should be the same as before. Do you know why Chinese enterprise websites are ineffective after they are built? Is the lack of maintenance.

6. Billing
This is the most practical experience for the customer manager. Some are definitely charged, such as domain names and hosts. What about website maintenance? How much do you want to report?

7. agreements, contracts, and attachments
If the customer is serious, you have to take it seriously. The key issues come to an end, and other questions are included. The payment method is described in detail.

Well, I have said so much, and it is enough to be a trainee moderator. Sorry for the mistake. Let me know more...

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