How to conduct website diagnosis and revision with marketing vision

Know a little bit about SEO optimization knowledge of the website, the most important job is to optimize the site itself. This is also the basis of website optimization work. Now most website construction companies are only in the construction of promotional sites, are just blindly pursuing beautiful atmosphere, but all overlooked a very important point, is whether the site is in line with marketing. In this, search optimization site long, Senior SEO engineers, Network marketing planning side Shun Cang, for many years of website optimization and marketing experience to teach you how to from the marketing perspective to diagnose a site.

1, the website domain name diagnoses:

Including length, whether there is a "-" between the characters, whether it is easy to remember, domestic or international domain names, and so on.

2, Title, Description, keywords Tags:

Too little is not making the most of the resources; too long is easy to be seen as cheating, to arrange the label content rationally.

3, Javascript:

This scripting language has many advantages, but the search program does not know its contents.

4, the site structure diagnosis:

The vertical structure or flat structure, the internal Web site within the connection between the structure of each page.

5, the Site external link diagnostics:

If a site is not linked to the outside, there is no other site to connect, it must be no vitality

6, the name of the Web page diagnostics:

Include the directory name, use Chinese or English, or use the abbreviated form of Hanyu Pinyin.

7, dynamic or static Web site:

In theory, dynamic Web sites are not easy to retrieve, static pages are much better.

8, Site content diagnostics:

How much information is written by yourself, how many of them are translated, and their proportions in the site.

9, website update frequency:

How often does a site owner update his or her site, or add, or delete, or modify some content

10, text editing and page correlation diagnosis:

Keyword selection and its layout in the Web page, density and so on.

Website online, not first let users see, the first to let search engines like. Therefore, the construction of marketing-oriented website is the premise of website optimization and promotion of marketing work. When you have a very stable position on the search engine, you can then do the site's revision. But here I would like to advise you, the site ranked stable after the revision must be prudent. The best is the 1.1 point of the slow revision.

The above content by Search bar optimization site long, Senior SEO engineer, Network marketing planning side Shun Warehouse original offer, if need to reprint, please specify the Source: Admin5 Webmaster Network

Related reading:

A5 official soft article outside the chain quickly release: http://e.admin5.com/content.php?ID=63