How to develop the market analysis of the website

Source: Internet
Author: User

There are thousands of new Web sites on the web every week, including yourself and possibly one of them. So how are you found on these thousands of websites?  And how to achieve the uniqueness of the service site it? The most important thing is to be clear about positioning your unique website development direction. Push your own central point (including products and services) into the internet market. Separate operations list the related competitions again. A few related questions are listed below.

Here are 3 basic questions:

1. What are your main products on the Internet?

2. Confirm that your product is the only one in the network? What kind of service does a competitor offer if there is a product? How you're going to improve.

3. The customer needs your product to encounter what situation needs, how do you go to the product description to the customer know and so on?

If you have a comprehensive combination of the top three and the answer then your online market positioning has also been an important position.

Find out where you are on the Web

The use of network marketing is your product in the network to establish a most essential element. Clearly define your sales methods The main target is the customer group, the difference between the analysis product area

Price, the implementation of how to play advertising in the network difference. How to collect related product leads. Each region has a different market, a good market is not lacking. Grasp the market

Interest is the root of your grasp of the market source.

A list of issues in the development of Internet market topics

The question we have just mentioned above is only a starting point. Your network development positioning, in fact, these questions you ask yourself these problems can only be a reference, really


The positive operation must be analyzed and combined with the results of the analysis to practice.


In fact, when it comes to the root of the problem, you're not running away from yourself. The problems facing the enterprise, here we list a series of customers to your company (your website) some common doubts


Ask. Let the customer be clear about what you are doing mainly on the network, let the customer trust you. So that you deeper to explore the needs of customers to change the product.

And the Internet's huge customer source is also the first place in your market. I'll list some of the related questions below:

Your company

1. What is your company's historical background?

2. What is the purpose of your company's service?


3. How successful is your company's success? such as the case list, etc. ...?

Products and Services

1. What problems can products solve for customers?

2. What are the unique advantages of products and services to customers? (This is important)

3. The product will have those often out of the problems and weaknesses, then how do you provide services to customers? (This is important)

4. How to sell the products, how to carry out the sale, and how to conduct the service in the region?

5. How are planned products and services carried out? (Marketing strategy/advertising strategy)

6. How are products and services progressing? Do you need to improve? Do you have a high percentage of the market in your planning?

7. What is the image of the product's real image and service attitude?

8. How to make adjustments to the product at different times? Including: pricing, promotion, advertising and so on?

9. How to select current and future conditions for the sale of products and services?

10. Are products and services carried out in stages or by maintaining a straight segment?

11. Are the types of products divided into high and low types of market?

12. Does the product have regional and seasonal considerations?

Market Competition

1. What are the competitors on the market for your products and services? (Brand/company/market share)

2. What is the ratio analysis of your product and competitor's product?

3. Which of the competitors is the biggest threat to your product? Why would he be a threat to you?

4. What are the important differences between your products and services?

5. What is the difference between competitor's marketing strategy and advertising, price and you?

6. Brand trademarks may also be included, but also a unique product positioning, combined with the competitor analysis of their products?

7. What is the size of the market overall? What is the competitor?

Target market


1. Who will buy the products and what services are required? (Consumer Population Survey and statistics)

2. Which human body buys will need to be bigger to the product?

3. Who will actually use your products and services?

4. Who are often required to produce products and services? Those are more typical customers?

5. Why do people choose not to buy your products and services? (The price is not suitable?) Understand the lack of? Wait a minute...... )

6. Which customers will encourage others to buy your products and services? (This includes prestige, security, etc. ...). )

Finally, let me ask you the first three questions we asked:


1. What are your main products on the Internet?


2. Confirm that your product is the only one in the network? What kind of service does a competitor offer if there is a product? How you're going to improve.


3. The customer needs your product to encounter what situation needs, how do you go to the product description to the customer know and so on?


The goal of each site is to create a Web site that is free from deception, temptation, and no real. You must understand the customer's problem on the spot, and patiently solve the customer. You can succeed in the development of the customer to a higher. First clarify how you are a company or service provider, and then integrate your sales plan for each step of the sale. is the real network marketing!



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