How to enter the network marketing circle

It may be because network marketing is too popular. Recently, many netizens asked me how to enter this circle. After answering the questions several times, I think it is necessary to write this article.ArticleIn this way, paste the link directly next time, so that you do not need to repeat it every time.

From the perspective of my web users, I want to switch to the Internet for marketing mainly by technical and design personnel. These two occupations have strong professionalism, but China is a non-professional society. The technical staff's career life can only reach 40 years old. If you have not entered the management level at that time, it basically means unemployment. So most people will switch to the market.

Three Ways of forwarding

For a layman, learning is the first thing to enter a new industry. There are only three ways to learn: self-learning, free learning, and spending money to learn. This case is not discussed in this article, because such people will not come to ask me the question of "how to turn to online marketing. Anyone who asks me questions needs to be taught.

There is no free lunch in the world. Don't expect anyone to teach you for free unless you also have the resources they need. The complementarity of resources is the foundation of a circle, and the fastest way to do this is to spend money to buy them. Of course, if you have strong self-learning ability, you can also enter this circle, but the time is much slower.

Therefore, the question of how to switch to online marketing becomes how to choose a reliable training institution. Training is a one-of-the-art industry. Therefore, I don't want to recommend any one to you. Instead, I want to teach you a way to choose one.

Seo level

First, you need to use the search engine tool when looking for a training institution. Seo is an important means of network marketing. A powerful organization must have a high level of SEO. Therefore, whether it can pass the search engine test is a hard indicator of an online marketing training institution.

Use Baidu to search for the word "network marketing training. From the returned results, the first eight are bidding rankings, which has no reference significance. Therefore, let's look at 9th ., In addition to the bidding ranking, www.imakecollege.com (Yima ke) is the No. 1 place in the "natural ranking ).

Internet Reputation

Although the SEO level is a hard indicator of an online marketing training institution, you cannot make a decision on it alone. Next, you need to investigate the company's Internet reputation.

The method of word-of-mouth survey is very simple. You can use Baidu to search for the selected "organization name" to see if there is any negative news. For example, if you use Baidu to search for "Yima ke", you should read at least the first three pages in the returned results to view the relevant information. In addition to the search results of "Web pages", you also need to watch "news" and "Baidu Knows". In short, the more comprehensive the survey is, the better.

If you want to make your investigation more targeted, you can even use the search method "organization name + scammers! This method was learned from Luo Yonghao. He encouraged others to search for "Lao Luo English + scammers" on Baidu. No negative news was found. I also curiously searched for "yimaike + scammers", and no negative news was found.

Case Analysis

After determining the Internet reputation, you need to further analyze the training cases of the target institution. If a training institution fails to provide training for an outstanding student, the SEO level and Internet reputation will be useless.

As for the case analysis method, there is no unified procedure, because each training institution displays different materials, you must make different analyses based on different objects. However, in the big aspect, it can still be divided into two steps: "Basic Data Statistics" and "case authenticity analysis.

Taking "Yima ke" as an example, you need to first investigate the employment status of all the students in their previous sessions. On the official website of "Yi ma ke", the graduation target column lists the employment status of trainees from all walks of life. From the data point of view, the salary of its graduates is generally above 3000 yuan, and the height can reach 5000.

Of course, not every training institution's official website provides such data, so the real analysis process may be much more complicated than this. You need to use your imagination and mining power. And the data may not be true. You need to verify its authenticity.

So how should we verify it? Taking "Yima ke" as an example, their website homepage contains the "Yima ke Student Case" column. There are both fresh graduates, employees, and even executives and entrepreneurs. For these cases, they all use the real name system. All you need to do is verify the authenticity of these students.

For example, Guo zhenbo, a 90-year-old student in the 25 period, is now 19 years old and is already the head of online marketing at a consulting company in Beijing. It is said that this may be the youngest manager in the online marketing industry, but you have to identify its authenticity on your own.

How can we identify it? The method is to contact the people mentioned above and try to get the real information from their mouths. The details are beyond the scope of this article.

Conclusion

What I want to teach you here is just a method to select an online marketing training institution: First, find the most Seo-level online marketing training institution through search engines; second, investigate the Internet reputation of the institution to see if there is any negative information. Third, study the past training cases of the company to see where their students are going.

After these three steps, you can find a reliable company. However, although it is an important factor to select a training institution, the most important thing is your own efforts. Please note that the secondary school training is only one of them. More importantly, you can get to know friends in the same industry and expand your network of contacts.

Finally, I hope that the operation will be successful, and the inside will be upgraded to the next level!

Source: Lu songsong's blog