How to improve the website keyword ranking through website content

Two days ago to visit a client, when it comes to website optimization, customers say that as long as we constantly update the content, slowly will have a good ranking, for this I do not deny that some of the less competitive keywords through the update content is absolutely can achieve a good ranking, I helped a friend did an optimization, Because the keyword competition is not high, I will be through the content of his four keyword optimization 3 to Baidu first, 1 to Baidu second. In fact, do optimize all know, the impact of the site keyword ranking factors have a lot, so we do site optimization needs to improve the overall site. One thing is to increase the weight of the site through content. So what kind of content can improve keyword ranking, below we introduce how to improve the ranking of keywords through the site content.

　　First, original content

about how the site content original, there are a lot of related articles on the Internet, we say that the impact of replication content on the site optimization.

We are in the optimization of a customer site, responsible for updating the site's colleagues after a few months to tell me that there is nothing to write the site, want to copy from the Internet. In fact, I think a lot of web site owners have the same feeling, I am the same. Recently we because of more orders, time has been very tense, there is no time to write articles, in order to keep the content of the site update, every day from the Internet to find several articles copied over, the article also included, but the two days check the site has found a lot of problems.

1, the snapshot does not update

Attention to our site friends should know, the original snapshot of our site are the day before, but today found that the snapshot or 5 days ago, recently our site did not move anything else, is the content did not write the original as before, but copied from the Internet some over.

2, there are included but the total does not increase

Because before the weight of our site is still possible, published articles are basically a two-hour will be included in the copy of the article will be included, but the next day when the query, the total number of sites included still so much, no change. After our analysis is because the Internet is similar to the article too much, the value of the article is not high, so after two screening after Baidu Delete, long-term this will lead to a reduction in the weight of the site, which led to the emergence of the 3rd problem.

3, keyword ranking decline

Baidu a few days ago after a big update, at that time our keyword rankings did not change, can be found in the last two days, we have a few keyword rankings have fallen a good few. Analysis of our site has been competitor website found that the competitor site has not changed, so that may be because of the reasons for copying articles.

　Second, content relevance

Content relevance is really a lot, such as the relevance of content and keywords, content and content directly related. For example, we will be very clear, such as our worry-free technology site is to do Hefei website and Hefei website optimization, if we update every time the content is some text within the content, so that we have no relevance to the site. So the search engine is not going to give you a good ranking. The content of our site should be updated around our keywords, so not only the content is relevant, and can continue to make long tail keywords, for our website to obtain more traffic, to obtain more customers.

　　Third, the key words link

Just said, we update the content should be related to our website, keyword-related, then basically content will appear our keywords, so we can do for why the keyword link, point to our home page or is the target pages. In this proposal, the link of an article as far as possible not more than 3, this effect is the best, as for why, we will be in a detailed description later.

This article mainly introduces how to improve the ranking of keywords through the content of the website, in fact, not only some of the key words of competition, for some of the key words, the content is more important, so no matter what site optimization, the content of the site is the most important! This article is specialized in Hefei website construction of worry-free technology (http:// www.ewoyo.com) Original, welcome reprint, Reprint please keep the source!