There are many ways to make money on the Internet. Currently, Google Adsense is the best choice for most people. Some basic optimization techniques can double your Google Adsense revenue. Because of the differences in ad optimization, the revenue of Google Adsense for two blogs with the same traffic may vary greatly.
Follow these simple Google Adsense optimization skills and stick to the results for two weeks. Believe me, I am not confident, because I have used Google Adsense for different webmaster times. Besides, these are just some practical and reasonable techniques to increase the revenue of Google Adsense.
These are the core tips for improving Google's Adsense revenue, but they cannot double your revenue overnight. I do not encourage or support any cheating methods.
Before proceeding with the skills, let's review Google's policy:
Do not:
1. Do not click your advertisement in any way.
2. Do not use any automatic tools to increase the display frequency of advertisements.
3. Do not ask others to click your advertisement.
4. Do not modify any code of the advertisement except the font and color.
5. Do not place advertisements on adult websites or prohibited websites.
Now you know what violates the Google Adsense policy.
Here are some tips to optimize Google Adsense that anyone can do:
1. Effectively integrate your advertisement with the website subject, so that the color of the advertisement is consistent with that of the webpage.
2. Do not use borders for text ads. Advertisements with no borders, the same background color as the webpage background color are always better than other advertising units.
3. Select at least two or three colors for the ad that matches the webpage. The ad color follows the theme to avoid blindness of the ad.
4. Use the link unit. Inserting a link unit near the webpage navigation bar works well. The other advantage of a link unit is that it does not need to occupy too much space or irritate readers.
5. Use AdSense to search for ads. This is the best advertisement except content advertisement. You can select "allow users to search for networks or specific websites you select ". Place Search ads at the top and bottom of the search results page. The best place to search for ads is in the top right corner of the page.
6. Place an advertisement unit of 250x250 pixels on the top of each page. If you are using WordPress, 250x250 square ads will be the best choice for each page. Do not forget to insert the code of this advertising unit to the left or right of the article content.
Use
Label. For more information, see how to insert an advertisement unit on the left or right of the article.
7. Use more text ads and fewer Image ads. Because text ads provide more ads that readers are interested in. I recommend that the following advertising units allow both text ads and image ads:
250x250 square
160x600 Wide skyscraper
336x280 large rectangle
300x250 Medium Rectangle
These are the best advertising units that will increase your advertising revenue.
8. Use the segment positioning to obtain webpage-related advertisements. The segment locating code is provided by Google to make its crawler provide related advertisements to your webpage. Use the following simple section locating code on each page:
-Google_ad_section_start-
Content to be located
-Google_ad_section_end-
If you want irrelevant content to be ignored, you can use the following code:
-Google_ad_section_start (weight = ignore )-
More information can be found here. Segment positioning will increase the relevance and click rate of advertisements.
9. The advertisement position is very important. The advertisement should be placed on the page so that the reader can see it without pulling the scroll bar, which will increase the click rate of the advertisement.
10 high-quality advertising location: the top of the left sidebar and the top of a single page. Try this advertisement-use a link unit on the top of the left sidebar and put 250x250 or 336x280 rectangular text and image advertisement units in the article (left or right.
11. Resist cheap and irrelevant advertisements. Use the "competitive ad filter" to filter these ads, which requires research prior to filtering. Sometimes the same advertisement sells for $0.01 in this place, but may sell for $1 in another place. Taking the author's WWW. IT8G. COM as an example, high-price clicks often appear, and the benefits are quite satisfactory.
12. Use the "preview this AdSense unit" tool to preview all ads that will appear on your web page and help you resist irrelevant ads.
13. Leave a little space around the advertisement. The webpage content requires a certain amount of blank space, and advertisements are no exception.
14 study your keywords and lock the advertisement on these keywords. If you do not use the section locating code, do not forget to use some related keywords at the beginning of the article. Google Adsense crawlers generally only search for the first or two paragraphs of a page.
15. You can increase the number of advertisements on the homepage and individual pages, but do not add too many advertisements.
16 place images on or beside the ad unit, which increases the ad visibility and click rate.
17 in addition to the above 10th points, you can also use Google's heat map to find other high-quality advertising spaces. The dark part of the advertising space is better than the light color.
18. Use channels to track all advertising results. Channels are used to track the effect of a single advertising unit. Study AdSense's income report. Do not change the advertisement format, color, and position by mistake. It takes at least two weeks to track the effectiveness of the ad location.
19. Search engine optimization. Search engine optimization (SEO) is the key to achieving high traffic. In addition, traffic from search engines can be converted into advertising revenue. Furthermore, readers from search engines are more likely to click ads than other ordinary readers.
20 inserting advertisements in the middle of the article is also good. But note that this may irritate your readers. Avoid too many advertisements in the article. For a short article, you can place the advertisement on the top of the page content. If your article is very long, you can consider inserting an advertisement at the bottom or in. Do not place skyscraper advertising units in articles.