I. External links
Why do I put external links first, because I want to make it clear that doing a good job of external links is the basis for ranking seo tutorials. Some people may disagree, and some people think that Google is doing something, of course, outreach is very important. If Baidu is used as an example, it is also important to ensure that the original content of on-site articles is true, but remember that external links are the only way to attract spider. If you do not do external links, the spider will not quickly know your website and will not record it, in addition, if you do not use external links, it may take one year for a spider to rank your website. You can imagine how fast this is, therefore, we need to save time and use the fastest speed to let the spider know that the only way to do our website is to do a good job of the external chain, and there are many ways to do the external chain, among them, there are resources that can be used to pull Spider posts, Q & A, soft texts, and links trading platforms. I have to repeat them to say that doing a good job of external links is the foundation of the website, and the external chain is like a door to your website. Only when you go out to meet the spider, the spider feels that you are very polite and will pay close attention to your website and have a series of understandings of your website.
2. Intra-site structure
After completing the external links, you can also open the door for your website as a spider. The following Spider wants to see whether the structure of your website is safe, if your website structure is safe, the spider will step into the door of your website with confidence, and will visit your website carefully. If your website structure is poor, as a result of spider anxiety, the spider will turn around and choose not to care about your website. In this case, it is very bad. If you want to attract spider, this requires a lot of effort, so when the spider first came to our website, it will allow the spider to smoothly enter our site, of course, in order to allow the spider to smoothly enter our website, first, we need to give the spider a safe feeling. The Spider determines that a secure website is generally based on a static website, and the spider prefers to include a static website. Therefore, if the website structure is used, I suggest you do a static website for crawlers to crawl. First, the spider prefers a static website, and second, it can easily cultivate the feeling of spider, so that the spider crawls your website every day, therefore, there are a lot of good news about static websites. Of course, not all dynamic websites are determined by spider judgment, and dynamic websites are also recorded by spider, but dynamic websites are more likely to cause spider anxiety, therefore, dynamic website optimization Compared with static website optimization, static websites are favored by spider.
3. Station information
When a spider feels that your website is secure, the following spider crawls all aspects of your website. When the spider crawls the keywords and links in the code, the following crawls the information on your website. Many webmasters may ask why your website updates the information every day, but few are actually indexed, in addition, sometimes the spider does not come once for several days and does not include any articles at the same time. Why? If you see such a situation, you can only say that you make the spider very sad, because an important factor for the spider crawling your website is to include information, your information is not good enough, and it may be that the same information already exists in the search engine server. If a spider crawls, it will not be brought back to the search engine server. For the first time, you let the search engine return empty-handed, the second time, the spider will feel that your website has no important information to include, so it will not crawl on your website for several days. In order to make the spider crawl every day, what we can do is to make high-quality articles so that the spider can be happy and satisfied. Here I have to say that some webmasters are very lazy. In order to update articles quickly, webmasters will use pseudo-original tools for pseudo-original, and then publish them to their own websites. Here, webmasters should not forget that the spider is much smarter than before, the spider has his own set of algorithms to check whether your articles have been pseudo-original by using pseudo-original tools. If your articles are pseudo-original, the spider will not include them, instead, it will return to the search engine server to give you a small report on the search engine, and then the search engine will punish your website, so this is not worthwhile, so I suggest that webmasters find related articles on the Internet and use the manual pseudo-original method to perform pseudo-original, which improves the readability of the manual pseudo-original method, the spider will think that your article is original and then bring your article back to the search engine server for indexing, therefore, the updates to website information are not recorded in many cases by webmasters. After that, some webmasters may find out why their website articles are not included, in addition, the webmaster should remember that the time required to update the article every day should be fixed. This will also cultivate the habit of spider. If you say you update the article at a.m., when the spider comes, it will crawl at A.M, after crawling, it will be sent to the server. The next day, the spider will crawl back to the server at, so that the spider's habit will be cultivated after a long time.
4. Make the spider feel better
After the information is included, the following Spider will bring the information back to the search engine server. Of course, here I want to say that the spider is welcome to the website, we should also politely send out the spider. Now many webmasters are greedy. In order to allow the spider to collect a lot of information, they add a spider trap to their websites, in this way, the spider can include the information of his website infinitely and return it to the server. This will affect the work process of the spider in a day, and when the spider falls into the spider trap, it cannot exit, although your website can be quickly ranked, when the search engine finds that you are so abusive to the spider, the search engine will not hesitate to drag your website to the blacklist of the search engine server, so that your website will never turn over in the search engine, so that the wrong step will cause such serious consequences to your website, and the PR value and recorded information of the website will disappear, in addition, the work we have done has been done in vain, so in order to save our website, what we have to do is to make it easy for the spider to get out, what's better is that it can attract the spider's affection for your website, and the spider crawls your website every day. Next, let's make the spider better.
5. Links are important
A link is also an external link, but a link is a special external link. It is the interaction between a website and a website, you also need to know that poor links will affect your website's preferences. Therefore, do not create illegal links for links, in addition, we try to make websites with a higher PR value than our own websites with a higher indexing volume than our own. This is a good way to do this. You can exchange 2 links every day. Do not exchange too many links, changing the weight of your website is not very good for your website, and there should be no more than 30 links under your website during the exchange, or the weight of your website will be dispersed.