How to optimize different types of Web sites?

Source: Internet
Author: User

Enterprise Station

Companies to display our most common site, the general key words is the product name. Therefore, it is very important to improve the relationship between product page and keyword. If you have optimized the enterprise station you should have seen this kind of website, the product introduction page has only a few photos of products and some data. Encounter such a station, if you do not modify the site code suggested not to answer. Why is it. Because if the product pages are pictures, the entire site will be through the news page to improve the relevance of keywords and sites, the article can write people tired. General Enterprise Station Optimization method is to enter the keywords you want to do to find the line in the Baidu home page of the enterprise site, and then collect all the corporate Web site outside the chain, and then all go to the hair, and then go to see the content of their site title. Determine about 100 titles so that you can write the news later. Of course, many times the site according to the above method to do the ranking or not to go, this is a large part of the site may be because of the "congenitally deficient" caused. So in the beginning of the site to do SEO planning program, design a good site layout, to ensure that the site layout conducive to optimization. So recommend to look down: SEO novice must know optimization knowledge


Different optimization techniques for different websites

Medical website

The rise of 360 forced Baidu algorithm to constantly update to improve the user experience. The introduction of "Green Luo algorithm", let the medical website died 90%, instantly make people panic, countless webmaster campaign to shout "medical website How to do" in fact to know a little: Green Luo algorithm for not a certain person a station, your site ranked down the right of others is also, the opportunity is still fair. For the Green Luo algorithm the author's suggestion is: The station will be standardized, will stand outside the strict.

The green Lauren algorithm blows the chain well known, but at least the station still does not affect.

The content construction of the medical website is often many and miscellaneous, and the quality is very unhappy, an article does not know how many times to be reused. Only the quantity does not seek the quality of the optimization era is gone, a large number of plagiarism, collection, the right to fall sooner or later.
Next said inside the chain, the outside can not do, why not the internal link to do well?
The standardization of the structure: this is a common problem, the medical website article is very many, causes the internal structure to be very disordered. And a lot of medical websites like piling up keywords on the page, piling up links. For each page, the three elements are basically the same, resulting in the weight can not be concentrated, so that the rankings difficult.
Outside the chain aspect, the ordinary outside chain cannot do, the difficulty we cannot do some social label? Baidu Encyclopedia can not do? Can't do the search encyclopedia? Beijing website optimization believe that one such chain can at least be equivalent to your previous hair so messy outside the chain 100.

Network company website

This kind of website is relatively simple for many. My method, is the next day write a little original article, put on the website, and then will this kind of article to Stationmaster's home, A5 stationmaster and so on Webmaster class information website to contribute. Such a method gives the most obvious effect. equals you do three things at the same time: content, outside the chain, drainage. Long-term persistence, the effect will be very good, this is my own test.

Information class Platform

This kind of website's outside chain is one lets the stationmaster compare the headache the question, because they already in the outside chain platform's top. So, we can change a way of thinking, do content. In fact, the focus of such sites is to plump up the content, the user heap up. As a platform for information is likely many sites are using a collection of tools, but in fact this does not affect. For search engines, the standard of information platform is not how much originality it has, but whether it has enough content and whether the audience is too big.

Forum

Traffic is one of the most important criteria for judging a forum. How to speak more traffic to introduce your forum is the focus of each forum webmaster to consider the issue. Whether it's offline flyers or online ads, what each forum does is to introduce users to your site first, and the second thing is how to keep people. In fact, the forum's optimization is more inclined to natural optimization. Do not need to send out the chain, do not need to do too much of their own content, as long as someone post, someone to see, someone top posts, users, your site ranking naturally will not be low.

Picture Station

I believe we all know that search engines are not able to identify the images on the site, so we are doing the site is to prohibit the appearance of a large number of pictures, but for our picture station, the site above the content is only pictures, so we do in the picture station to do the optimization of the time to be extra careful, In fact, it is very important for the picture station to use the ALT tag properly. For each picture we need to add ALT to describe this picture, to tell the search engine this is a picture of what, so to improve the collection and ranking is very helpful, and secondly need to pay attention to the site is the size of the picture problem, If the site appears a large number of big pictures, the impact on the speed of the site is very large, often lead to slow Web site opening and then target users lost.

Mall Station

For the mall station, now that the user has come to your website, we will be the best service to retain users, so that they buy our products, which is often said about the site user experience, when the user came to our site to give him a warm feeling, Web page design to meet our product characteristics, The second is for the product introduction to be conspicuous, and write organized, conducive to users to read, the contact on the website to be conspicuous, so that users encounter problems at any time to consult, and finally to emphasize that the purchase process to be appropriate simple, logistics faster.

Information Type website

For information Web sites are generally based on speed and quantity to win, the site generally text-mostly, there is no fancy pictures, users come to the site is only to understand some of the latest news, based on this, the timeliness of the news is very important, to collect all kinds of industry news, only in this way can reflect the characteristics of news stations, Second, to better attract users of the eye of the site title is very important to the wording, our title to write enough technical content, to be able to attract users to read, but do not deviate too far from the subject of the article, and for some of the better articles on the site most prominent place, followed by the site content, the content of the king, Since it is a kind of information web site should do a good job on the site content, to ensure that the site has a substantial content, to ensure that the content to be readable is the most important, the second is the layout of the article, to more than a paragraph, do not have a piece of article said finished, such an article I think no one would like to read. The last thing to emphasize is that there are a lot of anchor text and articles in the sidebar to keep the latest news and related readings, which are part of a good user experience.

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