Second-level domain name Introduction
Second-level domain name, also known as the website's internal page. These second-level domain names are not the focus of Seo optimization, so many people will only prefer to optimize top-level domain names, and put the second-level domain name in a thousand miles. This kind of habit is actually very bad. The second-level domain name also has its unique advantage. As long as it can be optimized, it can definitely make a qualitative leap in website traffic.
When searching keywords on Baidu, careful people cannot find that many of the top-level domain names are second-level domain names. This shows that the optimization of second-level domain names is easier than that of top-level domain names, in addition, it has the advantage of taking the lead on the homepage of others.
Optimization Method
Second-level domain name content construction also needs to be refined
Many people think that optimization of second-level domain names does not optimize the work of top-level domain names, but only requires sending external links. This can be said to be a misunderstanding. Our goal is to optimize the second-level domain name to the home page so that users can see that if there are few second-level domain names or the content is poor, it will cause a very poor user experience, so that users will not pay attention to your website later. Therefore, second-level domain names also need to build website content. In fact, the second-level domain name is similar to the content construction requirements of top-level domain names. It is not explained or emphasized here. What we want to say now is that second-level domain names must also require detailed content.
Second-level domain names are also important
As you may know, it is very helpful to rank a domain name in the same way as a search name. The same is true for second-level domain names, and the second-level domain names can be configured by themselves. Therefore, when optimizing second-level domain names, you must first name the second-level domain names correctly based on your own situation, in this way, the optimization will be handy in the future.
Several high-quality external links for second-level domain names
In addition to improving the content, the optimization of second-level domain names also requires proper sending of external links to improve the ranking. Second-level domain name does not require many external links, as long as there are several high-quality external links, it is enough. Friendship links are the best quality external links. Currently, many websites with the same weight do not want to use top-level domain name links for our second-level domain name links, in fact, we can choose websites with a lower weight than ours to use their homepage for our second-level domain names. Although the overall weight of the website is lower than ours, however, the native weight of top-level domain names is higher than that of second-level domain names. In this case, we actually earned money. Of course, a friend chain must have a high degree of relevance. Do not change a friend chain for the sake of a friend chain. You must select carefully before you can exchange with the other party.
Tips
The above briefly talked about three things to be paid attention to when optimizing second-level domain names. I also want to use this article to tell you that second-level domain name optimization is also very important, and I hope you will not stick to top-level domain names, we also need to take some time to improve the ranking of second-level domain names. I believe that if you stick to this process, you will surely find that your website's traffic is soaring.