This document points out from the internal and external optimizations of the website. In one sentence, I think you should pay attention to the following: "If you read this document and follow it, you cannot necessarily rank first in google, but you can get a relatively good ranking ". The first part is the title section. Google encourages everyone to have different titles on each page. Do not pile up keywords or use irrelevant keywords. It is best to separate keywords with punctuation marks, and do not use spaces as separators.
URL optimization. Google encourages everyone to use words that are highly relevant to the website as the directory name. The directory should not be too deep. Otherwise, google crawlers may not be able to crawl your page. The keyword in the url also has some benefits for the search ranking, but this may play a greater role in the English site. Not long URLs are not conducive to search engine indexing. Google also described the differences between static pages and dynamic pages. With the current Google search technology, there is no problem in searching for dynamic pages, and the number of parameters is not limited. Some seoers say that the number of parameters should not exceed two. In fact, there is no limit, google only said that the url is too long, which is not conducive to search engine indexing. Some webmasters like to make the url of dynamic pages static. google is not so smooth. After static pages, some parameters are hidden, confusing google bot, it is better to use dynamic pages. Search engines can determine which parameters are useful and useless. This can be done unless the masters can determine which parameters are invalid. But in general, it is best not to do this. Search sorting: static pages> dynamic pages> static URLs of dynamic web pages. If possible, the name of the best picture is highly correlated with the topic of the website.
The second is website map. We recommend that you use the google website administrator tool. If you do not have one, you can register one and add your website here. There are also a lot of website optimization tools available for free by google. For example, there are rankings of popular website keywords, lists of website crawlers with incorrect webpages, and repeated meta tags, there is also the sitemap submission tool. Here, I suggest you generate a website map and upload it to the root directory of the website space, which is very friendly to google.
The next step is the website content. You can use
Robots.txt. If you want to prevent google crawlers from indexing a webpage, you can add this document or tag the webpage. One of the most practical examples is that you have not finished a page. You can use this tag instead of submitting it like this. As you know, frequently changing a page is easy for the search engine to "go to the cold Palace and view the post-school ". The last part is the promotion part. google encourages everyone to use normal methods to promote websites. If you use any cheating means to do a website, the results will not be worth the candle. Unless you want to be a waste station for a short time, this is another matter. Google finally recommends several tools for your reference.