How to optimize websites

1. Meta Keywords: everyone is familiar with the keywords in the meta tag and knows that this has no effect on the ranking of the website. I will not introduce it much.

2. xml website map or submitted to the search engine does not increase the keyword ranking. xml website map only provides a crawling path to the search engine. If the website structure is too deep, you can use this method to facilitate crawling.

3. Title attributes: simply adding a title attribute to the title will not improve the website ranking.

4. Mark the h tag for the title: The tag is only used to mark your title website code, but the h tag can or is not used, however, it does not increase the traffic from google.

5. Keywords are used for the alt attribute of images that cannot be clicked. In most cases, the alt label text of images that cannot be clicked will not provide you with a higher ranking, the alt text of the images that can be clicked is actually used to describe the page pointing of the images.

6. Keyword filling content, that is, frequently-mentioned keyword stacking, will not improve website rankings, but will be punished by search engines.

7. Positioning the same keywords on each page will not improve the website ranking.

8. Links focus on advertisements. Ad links do not provide paths for spider or help rank ads. Ad banners, Google's adwords links, and other forms are not counted in your links.

9. Create a large number of entry pages and provide a large number of index pages for search engines in different forms. However, if the content is not enough, it is easy to create a large number of duplicate pages, which is very likely to form a content farm, does not increase the website ranking.

10. Links to Google or other well-known websites, that is, export links do not increase the ranking of websites. Only high-quality import links will contribute to rankings.

11. Use redirection to redirect other sites to your website, which will not increase the website ranking.

12. Copying other websites is difficult to rank websites without original or high-quality content. It is meaningless to modify the paragraphs or order of the websites.

13. Updating the old content on your website will not increase the ranking and traffic. Updating any old articles or positions will not help rank.

14. nofollow internal links: add nofollow attributes to webpages that you do not want Spider crawlers to crawl, such as webpage privacy policies and contact information. You want to use the nofollow attribute to control the weight of the website, this method will not improve the ranking of your website.

15. When the main navigation links to each page, you will think that they will get more internal link popularity and increase the search engine weight. This is not the case.