How to quickly increase the weight of corporate web site?

How to quickly increase the weight of the enterprise? This is a lot of SEO novice more concerned about the problem. Website online for a long time, every day in the update, but is not the weight and ranking changes. affect the weight of the site a lot of factors, here mainly from the following four points to tell you how to quickly enhance the weight of the site.

First, the basic optimization

The foundation of the website includes the stability of the space, the standardization of the path, the good website program and the layout, the good structure of the website, the standard title, the reasonable use of the label (H1, Alt, nofollow), the perfect inner chain layout and so on. Lofty high-rise ground, the basic optimization is more conducive to weight promotion and site rankings.

Second, content quality

Content quality is a common problem of corporate web site, often someone to say that their site is down the right, but there has been no violation of the operation, adhere to update the article every day. I opened her website and found that there are 300 articles in the News center, plus the number of articles in the news station can reach six hundred or seven hundred. The frequency and number of updates to a website are determined by the type of website and the nature of the industry, unless you are a large portal or industry information station. The enterprise website does not need to update every day! Enterprise website In addition to product page General article page do not hundred. Too many pages will cause a large number of pages no one to browse, no one browsing the page will be judged by search engines as a spam page. More garbage page will pull down the whole station score, resulting in the site down right even by K.

Second, in terms of content quality, in addition to the original as far as possible. The more the topic content of the article, the better. In addition to the use of pictures, videos, downloads, comments and other ways to make the content of the page gain.

Third, outside the chain vote

The meaning of the chain is to let other sites to their own site to pass weight, enhance the trust of the site. Corporate web site Because of the number of pages, so the role of the chain is still important. In addition to the general outside the chain of construction, but also pay attention to the construction of high weight outside the chain, such as: links, home and channel page single chain, blog links.

In the construction of the chain must pay attention to the external chain of relevance and guidance, the relevance of what we all know, what is the meaning of guidance? In fact, the guide is when you do outside the chain, be sure to guide users to click on the link. For example, click to learn more about * * knowledge. If a chain does not bring any clicks, the search engine will judge the chain as a garbage outside the chain, the number of junk outside the chain, will naturally affect the ranking of the site.

Iv. user votes

User voting is a user's satisfaction rating on your site, and when users come to your site, there is no time to find what they want. Your site is not put a lot of ads, corporate profiles and news in the first screen, the site has not timely recommendations related to information so that users get more satisfaction? In fact, these are the factors that affect the user experience. These we can through the data analysis, the page thermal attempt, the user needs analysis and the demand mining to adjust the station layout, the enhancement user experience.

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