The way users download app apps via Itunes,app store platform
1. Access to applications through the general list or the ranking of applications;
2. Use keyword search to obtain application;
The following analysis of the travel category of the app search keywords mainly: tourism, travel, travel raiders, travellers, travellers, self-help tours, travel guides, travel encyclopedia, Travel Essentials, attractions Encyclopedia, travel tools, travel tools, travel plans, Accessory restaurant food. Attractions, photo sharing, travel notes most of the application title naming rules: Travel introduction + travel notes, website brand name + travel/Travel/raiders/Attractions/Attractions Tickets/AIR/hotel/special airfares/train tickets/travel guide/Travel encyclopedia/Attractions Encyclopedia.
Keyword ranking and app application title of the weight ratio to high, also with the application of the description, ratings, comments, downloads and other factors related to the application of the title up to 11 words, the title can be written very long in the Application Detail page is visible, but the first 11 words must highlight the application features, Can be combined with keywords and functional modules to define the site name such as: Hot Belt-travel food. Photo sharing. This makes it easy for users to download this application.
Travel, travel guide, self-help tours, travel guides, travel encyclopedia and other keywords added to the keyword tags, other keywords can be combined with the application of the functional modules added to the application description, the itunes platform search keyword "Brigade" Drop-down list is as follows:
Search keywords on the itunes platform the "Travel" Drop-down list is as follows:
Search keywords on the itunes platform the "Travel" Drop-down list is as follows:
Search keywords on the itunes platform the "Travel Raiders" dropdown list is as follows:
The search keywords on the itunes platform the "self-travel" Drop-down list is as follows:
Search keywords on the itunes platform the "Journey" Drop-down list is as follows:
Search keywords on the itunes platform "near" Drop-down list is as follows:
The "Share" Drop-down list on the itunes platform is as follows:
itunes search and Baidu, Google and other search engines are similar, in search of the keyword in the list of the application of the title contains search keywords, sorting according to the application of the title and the number of clicks to order. Search for "Travel" ranking number one is to where the net, and Micro Bo How to run to the second place
Search for "Travel" ranking number one is where to go to the net, and the weather, and the language is not in the tourism classification and application of the title also does not contain keywords, there are good rankings
Search "Travel Raiders" ranked first is the hornet's Nest travel raiders, from the picture ranked in the top of the application of the title are included in the travel strategy this keyword
Travel ranking situation, go to which net first, Ctrip second
Where to? AAP detailed page analysis: Tite (where to travel-ticket hotel-train ticket-travel) The title is defined according to the product functionality
Ctrip AAP Detailed page analysis: Tite (Ctrip Wireless – air ticket, hotel, travel, train tickets, reviews, tickets, specials, flights) The title is defined according to the product function
Application Description: